Marketing Insights Lead, AI & Emerging Tech
Realtor.com CareersAbout the role
<div class="content-intro"><p>Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its robust suite of tools, Realtor.com® not only makes a significant impact on the real estate industry at large, but for consumers, navigating the biggest purchase they will make in their life, by providing a user experience that is easy to use, easy to understand, and most of all, easy to make decisions.</p> <p>Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance.</p></div><p>Realtor.com seeks a <strong>Marketing Insights Lead, AI & Emerging Tech</strong> to help us quickly grow our strategic research and AI enablement capabilities. This role offers a unique opportunity to work on high impact projects and build a new capability in an exciting time in the real estate industry; informing strategies and actions that will deliver the next generation of growth for Realtor.com. The right candidate has expertise in consumer insights, market research, and using AI as a research tool (synthetic data, digital twins, etc). This person is comfortable working cross-functionally across the full spectrum of research and working in white space to build a new function. You communicate insights and results as actionable recommendations, inspiring improvements to new and existing products and marketing strategies. This person brings conviction for their thinking balanced by an open ear and mind. An excellent communicator, this person can turn strategic thoughts into impactful presentations that are delivered with confidence and authority.</p> <p>This role reports to the VP of Research & Insights and will help expand AI as a research tool to the organization, using those tools to run strategic insights initiatives. The individual will work closely with stakeholders across product, performance and marketing teams. This person acts as catalysts for big, profit driving ideas, inspiring teams and senior leadership, by understanding what matters to consumers and delivering insights which unlock significant brand and business growth. This role will be a strategic ‘thought partner’ who is responsible for actionable consumer understanding, strategy recommendations, research strategy/implementation, analysis, presentation and collaborating on implementation of those recommendations. They will be capable of identifying compelling insights that can be used to develop solutions to business questions and opportunities as well as identifying knowledge gaps to fuel future growth.</p> <p>What you’ll do:</p> <ul> <li>Man
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