Senior Director Service Strategy, Core, and AI

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Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

JOB DETAILS

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +Customer Service. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good, you’ve come to the right place.

At Salesforce, our Product Marketers craft inspirational stories and deliver groundbreaking product demos to people around the world. We develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates trials, a sales pipeline, and ultimately, new

customers.

We are looking for a creative, motivated, and passionate Product Marketer who can lead a team, drive vision, messaging, awareness, and product marketing strategy. You will have demonstrable expertise in all areas of product marketing — product positioning & messaging, strategy and segmentation, customer & competitive intelligence, etc. You will have experience in

building scalable programs and demonstrate the ability to drive cross-functional alignment. Strong presentation skills, executive presence, and ability to deal with ambiguity are a must. 

RESPONSIBILITIES

• Lead and empower a team of product marketers.

• Lead your team to define a clear, differentiated, customer-centric narrative, value props, positioning, and messaging.

• Drive the creation and delivery of thought leadership content, demos, webinars, blogs, and case studies to drive differentiated messages.

• Transform and operationalize internal and external marketing communications.

• Develop repeatable, scalable processes to better train sales teams and drive always-on sales plays and programs.

• Translate our marketing & industry-focused initiatives into actionable programs to help drive growth.

• Partner with sales to develop marketing solutions that fuel the pipeline and close deals

• Partner closely with product teams to shape differentiated product investments that drive innovation for our customers.

• Build the core value proposition and selling points with input from product management, sales leadership, field marketing, and customer insights teams.

• Lead product launch plans and develop effective sales training materials.

• Confidently deliver presentations to audiences of all sizes

WHAT DOES THE IDEAL CANDIDATE LOOK LIKE?

Required Skills:

• 8+ years of experience in product marketing, industry marketing or corporate marketing.

• Experience leading and inspiring a team of marketers.

• Excellent communication skills and the ability to present to executive leaders, cross-functional partners, and customers

• Expertise in creating strong working relationships with cross-functional teams and aligning with global stakeholders

• Ability to create a range of marketing assets (including on-message product demo videos, sharp, succinct slide pitch-decks in Apple Keynote and Microsoft PowerPoint), and product data sheets.

• Ability to use data and analytics to drive decision-making, as well as a consistent track record of se