Associate, Social Media

Company Description

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

Job Description

What Your Impact Will Be: 

• Create and ideate social media content and concepts for various audiences
• Coordinate social executions in collaboration with Mattel brand teams
• Manage social calendar and identify opportunities and gaps
• Write compelling copy that is on-brand and on-strategy
• Advice and develop social content strategy for various social platforms
• Create social assets that are optimized per social platform
• Support social coverage for real-time events (photos and video) as needed
• Monitor social platforms to identify activation opportunities
• Identify and optimize content opportunities based on social analytics
• Digest business, entertainment, corporate, and brand information and distill it into essential components
• Support web-related content updates using CMS
• Provide support and assistance in research (trends, topics) as needed
• Collaborate with cross-functional teams in a positive and productive manner
• Work on multiple projects at once, sometimes under time-sensitive deadlines
• Monitor news for topics relevant to Mattel and Mattel partnerships
• Vet apps, vendors, and platforms for opportunities and risks
• Support Philanthropy, Mattel Studios, Digital Gaming, and Corporate Communications initiatives as needed

Qualifications

What We’re Looking For:

• 2+ years of experience managing social media for brand(s) including developing social strategies
• Awareness and understanding of social media management across platforms like Instagram, TikTok, LinkedIn, Facebook, and Threads
• Strategic understanding of the digital and social landscape and what works on various platforms and why
• Strong resourcefulness and solutions-oriented attitude
• Native social platforms editing knowledge and experience creating social stories
• Highly organized, positive thinker; willing to jump in and get the job done 
• Superior communication skills with the ability to interact cross-functionally at all organizational levels
• Great command of the English language (grammar, spelling and vocabulary)
• Relentless attention to detail
• Experience using design software like Adobe Photoshop or Canva

*The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential. 

Additional Information

Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!

How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance-driven company. W