360 Intern - Web Testing and Personalization

Insight is currently recruiting for our 2024 Summer Internship!  We’re seeking enthusiastic and talented college sophomores and juniors to join our 10-week, full-time, paid internship program, starting June 5, 2024.

 

Are you ready to build upon your education and start your career at a company that empowers its teammates and customers to grow their value in the Information Technology business? From IT strategy and design to implementation and management, our 11,500+ teammates help clients innovate and optimize their operations to run smarter. Come be a part of our vision!

 

Basic Qualifications:

• Actively enrolled in an accredited Undergrad or Graduate degree program
• Ability to attend full internship – June 5-August 15, 2024
• Self-motivated, hunger to learn, and detail-oriented
• Ability to work on-site at our Chandler HQ 

 

What you will do at Insight:

The testing and optimization intern is responsible for implementing optimization efforts to improve user experience, enhance conversion rates and drive engagement across our sites. We are seeking a candidate who has experience in conversion rate optimization by means of testing opportunities, executing A/B tests, and documenting results and learnings. More importantly, we are seeking someone who enjoys understanding user behavior and identifying website patterns to uncover new test ideas. In this position, you will have the opportunity to be creative and the freedom to test, iterate, and innovate tactics. Some other duties include: 

 

• Develop hypotheses 
• Set up and execute test activities such as A/B and Multivariate 
• Recognize opportunities for personalization through web analysis 
• Analyze test data and report findings 
• Collaborate with web, campaign, and other analytics personnel 

 

What skills you should have:

• Understanding of the basic principles of marketing, digital strategy and have an interest in learning more about B2B technology services. 
• Proficient knowledge in Microsoft Applications such as Word, PowerPoint, Excel with a general understanding of data analysis techniques. 
• Strong analytical and problem-solving skills. 
• Desire to learn and test new, fresh ideas thoughtfully. 
• Excellent teamwork and communication skills. 
• Knowledge of Adobe Target or similar experimentation platforms is a plus 
• Experience using web analytics tools such as Adobe Analytics or Google Analytics is a plus 

 

Areas of study we are seeking:

• Pursuing a Bachelor’s or Master’s degree in Marketing, Communications, Business, Data Science or a related field.