Senior Manager, Retail Planning & Business Operations

Who We Are:

At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line. 

Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.

Our brand values help bond us together and drive our success:  

• Runner First 
  • We act in the best interest of the runner
• Word is Bond 
  • We do what we say we’ll do 
• Champion Heart  
  • We give our all in everything we do  
• There is no “I” in Run 
  • We stay generous with our humanity 
• Keep Moving 
  • We find ways to move every day, because joy is kinetic!

We welcome everyone from every walk of life looking to inspire others through the power of movement - because we’re all moving towards something. Let’s run there.   

Your Responsibilities:

Analytics & Reporting
• Own sales analysis and reporting for all retail locations, delivering actionable insights to leadership.
• Prepare and present Monthly Business Reviews (MBR), highlighting performance trends and opportunities.
• Develop dashboards and KPIs (key performance indicators) to monitor store performance, customer experience, and profitability to ensure stores are on track to meet their goals.
• Review findings with retail leaders and store managers to celebrate the wins, understand where improvements can be made, and discuss solutions, developing a culture of continuous improvement.
• Provide data and analysis to inform demand forecasting, planning, and performance measurements.
Forecasting, Product Planning, & Buying
• Lead assortment planning, seasonal, lifestyle, and MRA buy planning for a network of retail stores.
• Manage hard and bulk order creation and submission in alignment with inventory and sales forecasts.
• Collaborate with Merchandising and Finance to develop a comprehensive strategy that optimizes product mix and margin performance.
• Lead sales and product forecasting processes to support inventory and financial planning.
• Align forecasts with promotional calendars and seasonal trends to anticipate opportunities for the business and maximize sell-through.
Systems & Technology
• Serve as owner and liaison for the retail tech roadmap and in-store technology, including POS software and omnichannel integrations.
• Partner with IT and external agencies to ensure seamless system functionality and upgrades.
• Drive adoption of retail technology solutions to enhance operational efficiency and customer experience.
Program Management
• Oversee retail programs and initiatives, ensuring timely execution and alignment with strategic goals.
• Manage cross-functional projects involving Marketing, Merchandising, and Supply Chain teams.
• Lead new store openings requiring cross-functional partnership and support across multiple departments: IT, Marketing, HR, Accounting, Finance, Supply Chain, Product, Facilities, etc.
• Develop a new store opening process and project plan that is easily repeatable for future retail expansion plans.
• Facilitate community outreach programming across retail portfolio, collaborating with the Event Marketing and Community Impact teams to help drive traffic into stores to achieve budgeted sales.
Leadership
• Manage and develop a team including a Program Manager, Buyer, and Analyst, fostering a culture of accountability and growth.
• Provide c