Sr Consultant, Marketing Management (Experience Lead)

If you’re passionate about becoming a Nationwide associate and believe you have the potential to be something great, let’s talk. At Nationwide®, “on your side” goes beyond just words. Our customers are at the center of everything we do and we’re looking for associates who are passionate about delivering extraordinary care.

Join Our Dynamic Nationwide Financial Marketing Team as a Marketing Management Sr Consultant (Experience Lead)!

Are you a digital marketing maestro with a passion for orchestrating compelling campaigns? We're on the lookout for a talented individual to join our team and help us revolutionize our digital marketing experiences for our intermediary audience. If you're passionate about digital marketing strategy, automation, and project management, this role is perfect for you!

This hybrid position will be based in Columbus, OH. Candidates located near a Nationwide campus will collaborate in office 2 days per week and enjoy the flexibility of remote work the remaining days. Current Nationwide Remote Associates will also be considered.

What We're Looking For:

• Strategic Vision: A strategic thinker who can build relationships with key stakeholders and influence change to drive more tailored communication and experiences to different audiences.

• Marketing Expertise: Prior experience with financial services marketing and understanding of marketing technology preferred.

• Project Management Skills: Ability to manage large, complex projects and drive results in a fast-paced, dynamic environment.

• Team Player: Ability to work independently as well as in a collaborative, team-oriented setting.

What You'll Do:

• Lead Client Services: Be the go-to person for intaking new requests, understanding requirements, and defining the scope of work.

• Strategize and Execute: Consult on digital marketing strategies and execute omni-channel campaigns across email, web, paid media, and more.

• Master Marketing Tech: Utilize your deep understanding of marketing technology, including Salesforce Marketing Cloud and Pardot, to orchestrate experiences.

• Optimize and Analyze: Manage optimization efforts for in-market journeys, providing key insights and recommendations to partners.

• Quality Assurance: Ensure accuracy and excellence in all in-market tactics through rigorous QA processes.

• Report and Showcase: Generate and share monthly scorecard reports that highlight marketing's impact on sales.

• Collaborate and Guide: Work with cross-functional teams to provide guidance on best practices and capabilities.

Compensation Grade: H3

#LI-CB1

Job Description Summary

Are you ready to put your marketing savvy, communications skills and data driven approach to work for one of the top brands in the insurance and financial services industry? If you want to influence a large marketing investment spend, drive business growth and profitable results using the best in class marketing technology, we want to hear from you!

As a Senior Consultant, you'll lead the development and execution of marketing strategies using highly advanced marketing principles. You will execute on future business or marketing needs driven by quantitative data/research, competitive insights and/or consumer behaviors. Additionally, we'll count on you to ensure a strong focus on end-to-end customer experience, delivering exceptional customer experience overall.

Job Description

Key Responsibilities:

• Leads in the development and execution of strategies and plans that ensure long term sustainable growth of the business. Synthesizes data and uses this understanding to support identification and innovation of business building solutions.

• Leads sophisticated projects and processes within area of responsibility to deliver results with multiple target completion dates and shifting priorities.

• Implements digital and traditional marketing tactics and media, including creative development process, planning, and execution.

• Leads creative development and provides specific feedback on look and feel and develops s