Associate Graphic Designer

Sugartown Worldwide LLC

Job Type:

Regular

Brand Strategy
Our Brand mission is to inspire confidence and optimism, inviting everyone to shine bright and stand out. 
Our Brand vision statement is: “Create Your Sunshine, A Resort State of Mind”. 
Our Brand Equities are: Casual Glamour, Sunny & Spirited, and Charmingly Disarming.

Job Description

Our Creative strategy is to create and source compelling, brand-elevating content and communications programs with a high return-on-investment that inspires customers to shop with Lilly Pulitzer and enhances their perception of the brand. In partnership with the broader content team, the Creative team works to elevate the brand, create & design visually compelling creative campaigns that engage our customer and communicate product.

The Associate Graphic Designer is responsible for executing aspirational and compelling collateral that supports overall company goals, inspires our consumer to engage and purchase. All work will be done in alignment with the Creative Content Strategy and roadmap. It is expected that this role will gain an understanding of business performance to make informed decisions in their design strategy and execution.

A day in the life…

• The Associate Graphic Designer is expected to:
  • Keep the brand aspirational, elevated, and chic in everything they do.
  • Continue to build upon your knowledge of what drives the business and engages the consumer.
• The Associate Graphic Designer executes elevated and brand right design in alignment with communication channel strategy in the following areas:

• Email Communication: Marketing Emails (includes daily communications, promotional support); Triggered Email Journeys, including loyalty; Brand and Retail Event Emails and Digital Invitations (collabs, NSO, etc); and Branded elements of email (header + footers)
• Digital Design: On-Site & iOS App
• Social Media
• Photoshoot support
• Influencer Marketing
• Internal Communications: Business Meeting + On-Sale; Company Meeting; Videos; Selling Decks
• Associates may be asked to design for and perform duties that are outside the specific functions that are listed.

Qualifications for the Position

• Bachelor’s degree in graphic arts or related field preferred, not required. 
• Generally, 1 - 3 years of design experience, preferably in the fashion industry
• Fashion experience is not required but a plus
• Excellent judgement and taste, elevated design aesthetic
• Strong collaboration skills – able to communicate ideas effectively.  
• Outstanding eye for typography and layout
• Motion and Animation experience a plus
• Understanding of the apparel market and a vision for business-driving tactics.
• Insight into the ever-changing channels of consumer communication, especially the power of online marketing and digital experiences.
• Creative vision as well as fine attention to detail in project management. 
• Ability to maintain a strict calendar of deadlines and ensure others do the same.
• Strong verbal and written skills.
• Strong multi-tasking skills.
• Win as a team mentality
• An understanding of the Lilly Pulitzer brand positioning and consumer profile.
• A strong interest in content creation, photography, video editing, and animation is a bonus. 

Our Core Values: The Lilly Way. Rooted in our bold, original, and inclusive brand outlook, these principles define how we do things The Lilly Way.

• We take pride in the pursuit of excellence
• We create our own path
• We become stronger together
• We operate with integrity
• We make the world a brighter place
• We continuously improve
• We have fun in the process

Doing Our Part

As a company we commit to corporate social responsibility.  We believe in doing the right thing for our people, the places we work, and our planet.  We believe in a respectful and inclusive workplace. We recognize the importance of serving the communities where our employees work and live. We are cognizant of the impact that our operations can have on the environment and actively explore and pursue environmentally-friendly processes throughout our business.  This position is expected to contribute to the advancement of these principles.

A Little More to Know…

• This position is classified as full-time salaried; it is exempt and is not eligible for overtime.  This position i