Director, Pricing & Commercial Strategy

Who we are:

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste.

We support 100% remote work for this role!

We’d love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

Title: Director, Pricing & Commercial Strategy
Role Level: P6 (Professional / Principal Lead)
People Manager:  No
Years of Experience: 10+ years in Agency Finance, Commercial Strategy, or Management Consulting

As Director, Pricing & Commercial Strategy, you play a pivotal role in achieving margin growth by turning complex data into profitable, staffable deals that redefine how Tinuiti grows. More than a numbers person, you transform how Tinuiti structures and wins profitable client partnerships. You bring expert-level technical modeling skills and drive business decisions through strategic influence and collaboration. As a business strategist, you go beyond spreadsheets and work at the intersection of Resource Management, Business Development, and Client Delivery to ensure our deals are staffable and profitable.

Key Responsibilities

• Client‑Centric: Decide how we structure each client contract. Instead of using a template every time, you’ll analyze inputs like statements of work, labor models, and historical margin data to choose the right commercial structure. When assessing headcount or service-level agreements, you’ll ensure pricing reflects the value we deliver and the financial risk we take.

• Product‑Led: Create the calculators and tools our teams use to price work. Design AI-powered pricing calculators that cut deal turnaround time in half. This shifts the agency from best-guess pricing to a fast, repeatable process that moves deals forward.

• Data & Measurement‑Driven: Dig into our portfolio data to surface insights that drive stronger margins. After identifying patterns like misaligned deal structures or scope creep, you set boundaries that protect and grow our bottom line in future contracts.

• The Tinuiti Way: Work closely with our Resource Management team to keep our deals realistic. You ensure we don’t promise work we lack the staff to handle, and that our commercial offers are tied to our talent capacity.

• Owner Mindset: As the final authority on deal approvals, you make tough calls that protect client relationships and agency profitability. You have direct access to C-suite decision-makers, showing your autonomy and the confidence placed in you to make pivotal decisions. Whether it's a large enterprise RFP or a tricky renewal, you ensure every contract is profitable and meets ROI targets.

• Commercial Innovation: Lead the charge in testing new ways to get paid. Pilot subscription tiers or value-based frameworks that help us move beyond billing by the hour and get rewarded for our impact on a client's business.

Core Competencies

• Collaboration & Communication: You stand your ground with Sales and Delivery leaders and clearly explain financial trade-offs so we can win business without hurting profit margins or client relationships. Though you don’t manage people, you lead by mentoring others on complex deals and setting the standard for how we think about our financial models.

• Time Management: You manage a heavy volume of deals without sacrificing quality. Even under tight RFP deadlines, you keep workflows organized so every deal is audited correctly and our portfolio data remains accurate.

• Action Oriented: You’re a self-starter who doesn’t need a roadmap. When you spot a gap in our commercial strategy or a contract risk, you pull in the right partners and stay on