Director, Brand & Creative

Comcast Spectacor oversees the Wells Fargo Center and its major transformation project, the Philadelphia Flyers, the Philadelphia Wings lacrosse team, the Maine Mariners hockey team, the Flyers Training Center, the Seoul Infernos OWL team, and Spectacor Events and Entertainment, a growing live events business that has already brought successful, new events to the Philadelphia area. Comcast Spectacor is headquartered at the Wells Fargo Center (WFC) in Philadelphia, PA. The WFC, the 4th most highly attended arena nationally and 7th most attended in the world is home to 270+ events per year, including the Philadelphia Flyers, Philadelphia 76ers, Philadelphia Wings, Villanova, concerts, and events. Comcast Spectacor is a wholly owned subsidiary of Comcast and maintains connected and disconnected networks within the Wells Fargo Center.

Job Summary

Connected to and inspired by the technology and creative spirit of Comcast NBCUniversal, our teams at Comcast Spectacor build strong relationships, raise championship banners and generate incremental value through a winning tradition of entrepreneurship and collaboration.

The Director, Brand & Creative will be responsible for shaping and elevating our brands, developing creative for primarily the Philadelphia Flyers and Wells Fargo Center brands as well as the other properties that fall under the Comcast Spectacor portfolio.
This role will lead and manage the graphic design team, our print production office, and work in close collaboration with the video production and digital content teams, and report directly to the VP, Brand & Content. This role will be involved in the day-to-day design, creative strategy, campaign development and execution for all departments.

Our creative team is made up of talented and hard-working professionals who strive to create industry leading experiences and content. We believe in a positive and highly collaborative environment that allows the group to think outside of the box.

This role will work collaboratively across multiple departments, managing relationships, understanding department needs, and managing deadlines. They will oversee the graphic designers on staff as well as the in-house print shop. They will also act as the in-house liaison for any out of house print jobs.

Job Description

Core Responsibilities

• Work closely with the SVP, Marketing and VP, Brand & Content to build out the creative vision in alignment with the Comcast Spectacor brands – articulating how our brand translates to our content, creative, and partnership narratives.
• Oversee and directionally guide graphic design team – guide decision making and concept development ensuring consistency and alignment to overall creative strategy.
• Lead design projects from ideation to execution, ensuring project delivery dates and expectations are met within pre-established budgets.
• Negotiates for resource priority, with senior management and partners that affect function's performance.
• Enforces approved policies and procedures.
• Collaborate with Project Manager to delegate ideation and creation while fostering a fun, supportive, and collaborative environment for the Brand & Design team to innovate and execute industry-leading work.
• Manages department or function budget.
• Identity/logo design for external marketing, internal and corporate partner events and programs.
• Prepare final layout for print and oversee the production process.
• Precise proofing of all materials and deliver high-quality, on-time, error-free drafts.
• Willingness to accept and deliver executive feedback in creative direction.
• Oversee the internal print production office
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities