Sr. Product Manager - Hybrid

Work Flexibility: Hybrid or Onsite

In this role you will be responsible for developing the strategy and marketing plans for our hardware portfolio in upper extremities. This will include annual marketing plans, launching new shoulder arthroplasty products, and leading a small team of associates.  You will also be gathering competitive insights, managing a budget, training new sales reps, developing launch plans, setting pricing structure, PLCM, and customer relationships. 

Who we want:

· Talent developers. Growth-oriented managers who recruit and hire top-performing talent and prioritize the development of their team members.

· Goal-oriented orchestrators. People who can effectively coordinate and focus the work of skilled employees toward an important goal, prioritizing to the right activities that lead to success.

· Network builders. Managers who build connections with other teams and divisions and coordinate cross-functional collaboration.

What you will do:

· Author and leverage marketing team to create key strategy documents: strategic plan, annual marketing plan, product launch plans, etc

· Surface new or unexpressed customer needs, leading to product/program

· Coach team on the market positioning and strengths/weaknesses of key competitors

· Drive segmentation and targeting methods to improve commercial efficiency

· Develop pricing approach consistent with the marketing strategy and brand positioning

· Coaches others on the market positioning and strengths/weaknesses of key competitors.

· Shares marketing intelligence and information with team

Customer Insights

· Coaches team on articulating the value proposition to the specific audience

· Trains others on the various reasons (variables) of why customers buy the product or service.

· Surfaces new or unexpressed customer needs, leading to product/program improvements.

· Focuses product and service features and functions on the customer's critical success factors.

· Develops consistent processes for maintaining customer engagement.

· Escalates systemic problems that could affect customer satisfaction.

· Understands the linkages between all components of the Big Picture framework; relates

upstream decisions to executional decisions.

· Authors key strategy documents: strategic plan, annual marketing plan, product launch plans,

etc.

· Translates the marketing plan to specific marketing activities to carry out the plan.

· Able to write and communicate key documents: business reviews, marketing strategies,

proposals and recommendations.

· Leverages marketing team for inputs to create and refine key documents and plans.

· Coaches others on sales forecasting methods and tools.

· Coach the team on the meaning and importance of PLCM

· Knows how to set price and develop a pricing approach consistent with the Marketing Strategy and brand positioning · Develops pricing approach /level consistent with the Marketing Strategy and brand positioning.

Communication Strategy · Articulates desired communications outcomes consistent with marketing strategy to MarComm team.

What you will need:

• ​Bachelor’s degree required 

• ​MBA preferred

• ​​​6+ years of work experience required 

• ​3+ years medical device or marketing/sales experience preferred 

Travel Percentage: 40%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.