Manager, Strategic Revenue Management
NestléAbout the role
Foods you love. Brands you trust. And a career that empowers you to grow.
At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives.
Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.
This position is not eligible for Visa Sponsorship.
As the SRM Manager, you will support our Premium Waters division and play a crucial role in aligning in-depth expertise of the SRM levers with deep commercial experience, translating how each SRM lever individually and in aggregate supports different Division and Channels/Customer teams to help them achieve their business goals. The role will:
- Lead the SRM Waters pod on the Arlington campus
- Support growth and development of direct report(s)
- Foster a team culture of high performance, team development, and service orientation
- Partner and collaborate across the team and cross-functionally to drive world-class SRM practices
- Support alignment of business targets to SRM vision and the execution of SRM deployment across divisions with thorough understanding of landscape, opportunities and trends
- Help Division drive +2% NNS/kg each year
- Influence discipline and cultural change to embed SRM thought leadership and capabilities within the commercial planning processes (MBS, ICP, MBP), in collaboration with key SME groups
- Continuously evolve, develop, build, and share SRM best practices for Price, Promo, PPA, Mix/Assortment across divisions
- Conduct thorough analysis and synthesize insights into actionable recommendations
- Monitor current execution of SRM practices to refresh feedback loop and evolution
- Support plans and drive stakeholder management to standardize SRM practices across the organization
- Support development of Price/Promo capabilities across divisions:
- Drive multi-lens market analyses for price and promo opportunity identification and impact estimation
- Support identification of pricing opportunities and develop pricing scenarios with Brand/Sales to optimize pricing architecture
- Support recommendations on price and promo per channel/customer and improvements to deliver agreed upon targets, as well as driving the SRM enablers (data, system, process and capabilities) agenda
- Monitor pricing execution and perform robust post-promo analysis and optimization
- Develop deep understanding of pricing (slope, curves, elasticities) and promotion (tactics, purpose, ROI, incrementality)
- Drive promo strategy, continuously monitor post-event performance, and provide real-time actionable recommendations on marketplace intelligence, pre-event analysis, and gap closing
- Support the definition and execution of Price-Pack Architecture across divisions:
- Support definition and execution of optimized Pack Price architecture (right pack at the right price in the right channel & ensuring profit expectations of both Nestlé & customer are satisfied) through fully understanding consumer, shopper & customer needs across prioritized channels
- Develop PPA placemats for each major brand and continually monitor for PPA optimization opportunities
- Support deep dive into the business, using analytics to uncover growth opportunities and refined competitive positioning, including pricing opportunities, pack size opportunities, to help NUSA win in our current categories
- Define and execute Mix & Assortment across divisions:
- Support and drive choices about which parts of our portfolio to drive in which channels/customers to win profitable share and growth
- Be the point of contact between SRM and cross-functional teams <
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