Senior Associate, Programmatic

Company Description

iProspect is a global full funnel media agency. Its unmatched mix of media strategy and storytelling with digital expertise and audience knowledge defines the new territory of performance-driven brand building. By delivering human-centric solutions, iProspect accelerates growth for the world’s most iconic brands. The iProspect team works across a network of more than 8,000 media and performance specialists spread across 93 global markets.

Job Description

Senior Associates support Manager/Sr. Managers in building programmatic media campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuXSr. and iProspect. You will receive on-the-job training in industry landscape and technologies, technology partnerships, campaign management, client services, ad trafficking, analysis, and communications. This position can be performed mainly remote, but will require a few days a month on average in our NYC office and will report into the Director.

Main Accountabilities:

• Holistic understanding of digital, deeper understanding of optimization strategy
• You will support Manager/Sr Manager with all client deliverables including campaign set up, launch notifications, ad creative screenshots, optimization to performance indicators, reporting, and updates
• Complete quality assurance per dentsu QA process within ad server, buying platform or demand side platform
• Understand and complete responsibilities to traffic in the ad serving process. Be the account point person for agency ad operations coordinating assets for upcoming campaign launches
• Build relationships with agency team counterparts (planning/activation/ad ops/analytics) and Client Centers
• Troubleshoot basic campaign delivery and performance issues independently
• Traffic all ad serving needs (if applicable) and provide quality assurance of tagging process
• Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery
• You will become an expert in the programmatic and digital display ecosystem understanding the taxonomy of digital media landscape and its components
• Interpret performance reports to provide applicable insights

Qualifications

• 1-2 years' experience in the digital and programmatic industry
• Hands-on keys experience with DV360, The Trade Desk or any other major demand side platform
• Collaboration mindset
• Prioritize multiple tasks
• Comfortable with analysis and data
• Experience working with business applications such as Microsoft Excel (can maintain complex spreadsheets)

Additional Information

Please note this position will require a few days a month on average in our NYC office.

• Flexible paid time off
• 16 weeks paid parental leave
• Matching 401(k)
• Comprehensive medical, dental, and vision plans

The anticipated salary range for this position is $51,000 - $83,375. Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

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About dentsu
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
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We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any o