Director, HCP Marketing Rare Renal Launch Lead (Hybrid)

Otsuka Pharmaceutical Company is a global healthcare company with the corporate philosophy: “Otsuka-people creating new products for better health worldwide.” Otsuka researches, develops, manufactures and markets innovative products, with a focus on pharmaceutical products to meet unmet medical needs and nutraceutical products for the maintenance of everyday health.

As a Director, HCP Marketing Rare Renal Launch Lead, you will be a champion of Otsuka’s culture and values and will provide overall strategic direction and performance management for the launch, collaborating closely with executive leadership to optimize strategy and ensure maximal success.. You will report to the Senior Director, Marketing - Nephrology, Immunology Rare Disease.

This position is based in Princeton, New Jersey. Otsuka maintains a hybrid work policy and travel is expected 30% of the time based on business needs.

Job Description:

• Drive alignment between clinical teams and marketing efforts to effectively translate clinical data into compelling commercial messaging.

• Partner with medical teams to develop an asset-level plan, ensuring a cohesive launch approach that integrates commercial and medical strategies.

• Build and lead a high-performing team responsible for HCP marketing, overseeing strategy development, promotional planning, and campaign execution.

• Collaborate with sales leadership to design a sales force structure that supports successful indication launch and growth, providing strategic direction to the field.

• Lead cross-functional teams and strategic partners to ensure cooperation and shared responsibility in launch activities, driving overall business performance.

• Utilize business analytics and market research to identify key insights and track brand performance, overseeing the development of pre-launch disease education initiatives.

Minimum Qualifications:

• Bachelors degree

• 10-12 years of commercial experience in the US pharmaceutical industry, with expertise in HCP marketing, new product launches, sales, access, and market analysis.

• Prior experience in rare disease or kidney disease commercialization

• Experience in developing and executing marketing strategies, conducting market research, and forecasting business performance.

• Experience analyzing complex business issues

• Previous experience managing direct reports.

Preferred Knowledge, Skills, and Abilities:

• MBA or relevant graduate/post-graduate degree.

• Strong leadership skills with exceptional communication, presentation, and business partnering abilities.

• Successful track record of launching brands or indications.

• Experience in highly competitive therapeutic areas.

Our Benefits:

• Comprehensive medical, dental, vision and prescription drug coverage

• Company provided Basic Life, AD&D, Short-term and Long-term Disability insurance

• Tuition reimbursement

• 401(k) match

• PTO allotment each calendar year, paid holidays, and paid leave programs as well as other company provided benefits

Competencies
Accountability for Results - Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change.
Strategic Thinking & Problem Solving - Make decisions considering the long-term impact to customers, patients, employees, and the business.
Patient & Customer Centricity - Maintain an ongoing focus on the needs of our customers and/or key stakeholders.
Impactful Communication - Communicate with logic, clarity, and respect. Influence at all levels to achieve the best results for Otsuka.
Respectful Collaboration - Seek and value others’ perspectives and strive for diverse partnerships to enhance work toward common goals.
Empowered Development - Play an active role in professional development as a business imperative.

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