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Senior Product Specialist (passenger cars) BeNelux Denza & BYD
BYD EuropeThe Netherlandsfull_timeVerifiedPosted 3 Jul 2025
About the role
<p><strong>The Team</strong></p><p>At BYD Benelux, you'll find a passionate team of young and seasoned professionals, driven by innovation and a comprehensive understanding of the automotive landscape in the Netherlands, Belgium, and Luxembourg. We embrace the diverse challenges of being a new entrant brand and are committed to our long-term success by delivering top-tier BEV/PHEV products and services to our local customers. </p><p>We are agile, responsive to industry trends, and always strive to set new benchmarks in quality and innovation. United by a shared vision of excellence, the BYD Benelux team works collaboratively to optimize brand visibility, increase market share, and drive business growth within the European market. </p><p><strong>Your Role & Key Objectives</strong></p><p>As Product Specialist (Passenger Cars) Benelux, you will support product sales performance, product launches, and localization activities for our passenger car portfolio in the Benelux region.</p><p>You will work closely with and report to the Commercial Director Benelux, analyzing market trends, competitor activities, customer needs, and regulatory developments. You will be collaborating with cross-functional teams in Europe and China (such as product, sales, marketing and R&D).</p><p><strong>Your Tasks</strong></p><p>Product Sales Performance</p><ul>
<li>Conduct in-depth market research to understand the competitive landscape, pricing dynamics, incentive policies, and consumer behavior within the Benelux passenger car market.</li>
<li>Provide actionable local market and competitor analysis, including pricing reports and benchmarking, to support effective pricing strategies.</li>
<li>Prepare segment and product analyses for Denza & BYD models to identify trends and opportunities for enhanced market positioning.</li>
<li>Interpret data and translate insights into actionable recommendations.</li>
</ul><p>Product Launch</p><ul>
<li>Coordinate pre-launch activities by aligning internal teams (product, marketing, PR, sales, network development) and external stakeholders to ensure timely delivery of all required assets and approvals.</li>
<li>Leverage Gantt charts to plan and track launch milestones, manage dependencies, monitor progress, and proactively address risks or delays.</li>
<li>Facilitate cross-functional communication to maintain transparency and ensure a smooth, on-schedule product introduction.</li>
</ul><p>Product Localization</p><ul>
<li>Monitor market dynamics, policy developments, and industry trends in real time to identify risks and opportunities for localized product positioning.</li>
<li>Coordinate with cross-functional teams (R&D, sales, supply, compliance) to convert input from users, dealers, and authorities into regionalized product adaptations.</li>
</ul><p><strong>You have</strong></p><ul>
<li>Bachelor's degree in Sustainable Transition, Automotive Engineering, Marketing, Business Administration, or a related field.</li>
</ul><ul>
<li>At least 5 years of professional experience, including a minimum of 3 years in product management, engineering, or marketing within the automotive or mobility industry.</li>
</ul><ul>
<li>Oral / written fluency in English, French and Dutch.</li>
</ul><ul>
<li>Strong data collection and analytical skills, with the ability to extract and present critical insights. </li>
</ul><ul>
<li>Knowledge of the Benelux automotive market and regulatory landscape.</li>
</ul><ul>
<li>Excellent communication and presentation skills with an analytical mindset.</li>
<li>Ability to collaborate effectively in a multi-national, cross-functional environment.</li>
<li>Able to prioritize and work proactively with efficient time management skills.</li>
</ul><ul>
<li>Results-oriented, with a hands-on approach and strong motivation to meet deadlines and deliver outcomes.</li>
</ul><ul>
<li>Valid driving license B or equivalent driving license for passenger cars</li>
</ul><p><strong>We offer:</strong></p><ul>
<li>Performance and experience-based competitive remuneration</li>
<li>An exciting opportunity to be part of European transition to Zero Emissions transportation and de-carbonization of the economy.</li>
<li>A unique opportunity to launch a new brand, Denza.</li>
<li>A dynamic work environment with young, enthusiastic colleagues. </li>
</ul><p><strong>About BYD Group</strong></p><p>Established in November 1994, BYD Group is a leading multi-sector high-tech company focused on innovation and development in automobiles, rail transit, renewable energy, and electronics. </p><p>Committed to fulfilling a better life through technological innovations, BYD Group leverages a robust network of over 40 subsidiaries, with over 900,000 employees of nearly 110,000 engineers worldwide in over 400 cities of 79 countries, actively driving the implementation of comprehensive zero-emission and emission reduction solutions. In 2024, BYD Auto delivered 4.27 million NEV (BEV+PHEV) globally, maintaining i
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