Paid Display & Video Sr. Manager, Performance Marketing - (Remote, Americas)

Company Description

Shopify’s mission is to make commerce better for everyone. From building a new product feature for our commerce platform, to helping a merchant troubleshoot an issue over the phone, we want to empower our ecosystem through our work.

Having a unified vision, a north star, is vitally important to ensure that we are all headed in the same direction. No matter the size or experience, we want to power every merchant’s experience. This is why we’re all here.

Shopify is now permanently remote, and we’re working towards a future that is digital by design. That location you see above? Consider it merely an example of hundreds of potential locations across the Americas where Shopify is hiring. Learn more here: https://www.shopify.com/careers/work-anywhere

Job Description

Your peers in Shopify's Growth team have diverse backgrounds, skill sets, and experiences but share an established track record of driving significant business growth. We care about growing creative, collaborative people, and strong, capable teams. We have a cutting-edge, expanding Video & Programmatic Display program with high business impact & visibility, 8 figure budgets, and wide-open opportunity for growth. You will work closely with your peers in Data Science, Design & Product to drive marketing innovation and experimentation.  This role will require you to build strong relationships and partnerships with teams of different disciplines, in many regions and at all levels.

Requirements - 

• A successful track record (4+ years) in managing direct response campaigns within marketing media platforms, with specific experience on online video (Youtube) & programmatic display buying. 
• Ability to analyze raw data and develop actionable insights related to marketing activity. Understanding of basic statistics and mathematical modelling concepts such as statistical significance, standard deviations, hypothesis testing, and regression analysis. 
• Experience building full funnel programs that meet efficiency targets including measurement strategy, creative strategy and tactic level strategy for all parts of the funnel. 
• Data visualization skills and the ability to translate complex data concepts into actionable insights. Strong experience with analytics tools such as Excel, Google Sheets, Mode, Tableau, and Google Analytics.
• Experience with SQL. You may not be able to write complex queries from scratch, but you have a high-level understanding of databases and how to query them.
• Strong stakeholder management & communication skills required.
• Ability to thrive in a fast paced environment and have the ability to navigate through ambiguity and work with minimal guidance. 

Qualifications

• You will be responsible for overseeing & executing the day-to-day operations of the team including launching, testing and optimizing video and programmatic display campaigns using subject matter expertise. 
• You will be responsible for driving new, high-value merchants to the Shopify platform within our efficiency targets globally. 
• You will be responsible to develop a deep understanding of marketing opportunities across our priority regions in NA, EMEA & APAC to feed our global paid display & video program strategy 
• You will work closely with our engineering and data science teams and lean into marketing tech and automation to drive additional scale to our program. 
• You will work closely with other growth teams to formulate hypotheses and execute on experiments in the marketing funnel that will drive exponential growth for Shopify. 

Additional Information

Closing Date: This posting will close February 10th at 11:59PM (EST) (or once we have received enough applications)

All your information will be kept confidential according to EEO guidelines.