SVP, Experiential
BuzzFeed Inc.About the role
About BuzzFeed, Inc.
BuzzFeed, Inc. (Ticker: BZFD) is home to the best of the internet. Across food, news, pop culture and commerce, our brands drive conversation and inspire what audiences watch, read, buy, and obsess over next. Born on the internet in 2006, BuzzFeed, Inc. is committed to making it better: providing trusted, quality, brand-safe news and entertainment to hundreds of millions of people; making content on the internet more inclusive, empathetic, and creative; and inspiring our audience to live better lives. We'll continue to recruit the best founders and creators to join us in this mission, with more additions like Complex Networks and HuffPost to come.
Business Area: BusinessJob Category: Commerce
Salary: 245,000-275,000 USD
Union Status: Non Union BuzzFeed Inc. is committed to fair and equitable compensation practices. We reserve the ability to adjust the final compensation for this role based on the final candidate's experience, skillset, certifications, and geography.
The Role
The SVP, Experiential will operate as an overall executive producer providing hands-on support to the team in the development of creative, strategic solutions and best practices with executive insight for event activations with BuzzFeed Inc. You will be regarded as a trusted business partner who will provide thought leadership and expertise to plan, build, and implement strategy for experiential business.
You Will
- Build overall revenue driving and internally supported brand related event opportunities
- Create and manage P&L reports for revenue based events and have financial oversight to all event activations.
- Own communication regarding experiential cross departmentally and to executive stakeholders
- Develop annual plans in conjunction with internal stakeholders from various departments and levels.
- Participate in leading and creating creative briefs, idea generation, campaign ideation for all scale of activations, ensuring all experiences deliver on the ‘Attendee First’ ethos, but answer to clear business directives.
- Help Oversee the seamless execution of Complex tentpole events keeping clear thematic, narrative storytelling and operational support to partners.
- Lead RFP process for experiential opportunities with insights and expertise for sales reps on revenue based opportunities
- Attend client meetings, pitches and presentations to support the team, Account reps and other team members in building the experiential profile for Complex Networks
- Lead and develop a high-performing team of 3 located across NY / LA
- Develop, deploy and maintain departmental processes and systems to ensure effective
- and efficient delivery of event activations.
- Continuously adapt and adjust approaches to remain fresh, cutting edge and ahead of the industry curve.
You Have
- 7-10 years of experience with event production / strategic partnerships with a minimum 4 years in a people management capacity
- A dynamic leader with a passion for team development and experience leading and inspiring remote teams
- Cross-functional exposure and experience in past roles
- College graduate with a (BA or BS degree) or equivalent work experience
- 5 years experience with both B2B & B2C focused events & Activation experience
- Production operations, sponsorship or entertainment experience
- Exceptional partner (internal and external) relationship/negotiation/influence skills and a proven ability to drive results through collaboration with internal partners across multiple markets
- Experience developing multi-year vision for experiential team growth
- Experience defining and implementing a global measurement framework for experiential opportunities & brand owned tentpoles
- Strong communication, both in-person and through modern tools and platforms
- Financial and operational acumen
- Confident and engaging presenter. Ability to present both internally and externally in meetings.
- Strong analytical and business management skills and ability to leverage data to drive business decisions
- Flexible to work across multiple time zones and ability to travel, as required
Life at BuzzFeed, Inc.
We celebrate inclusion and are committed to equal opportunity employment. We are proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disa
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