Senior Director – Sales, Onboarding and Engagement

General information

Career area Deposits Products & Marketing Work Location(s) 601 S. Tryon Street, NC Remote? No Ref # 22069 Posted Date 04-04-26 Working time Full time

Ally and Your Career

Ally Financial only succeeds when its people do - and that’s more than some cliché people put on job postings. We live this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too?
Work Schedule: Ally designates roles as (1) fully on-site, (2) hybrid, or (3) fully remote. Hybrid roles are generally expected to be in the office a certain number of days per week as indicated by your manager. Your hiring manager will discuss this role's specific work requirements with you during the hiring process. All work requirements are subject to change at any time based on leader discretion and/or business need.

The Opportunity

In office role, hybrid schedule – location Charlotte NC At this time, Ally will not sponsor a new applicant for employment authorization for this position.
The Senior Director, Deposits Sales, Onboarding, and Engagement will lead the strategic direction and execution of Ally’s sales funnel, onboarding processes and outcomes and customer engagement strategy and coordination work within the Consumer Bank. This leader will be responsible for delivering customer growth through efficiency in the application and onboarding journeys and partner closely to optimize desired product acquisition and mix. Ally’s efforts to maximize sales funnel efficiency while delivering a superior customer journey and experiences will be a primary driver of overall business results. The role will partner broadly across the Consumer Bank including matrix partnership with Marketing and Technology teams to develop and deliver merchandising strategies and management of and deepening within the customer relationship.

The Work Itself

Sales Planning & Performance Management:Develop and implement detailed sales strategies, with specific performance targets aligned with broader outcomes, including efficiency in customer conversion, acquisition cost and customer growth objectives.
Customer Growth & Product Acquisition:Lead efforts to identify initiatives that will maximize new customer acquisition for, increase multi-product penetration, and optimize product mix across the consumer bank portfolio.
Sales Funnel Optimization:Analyze and enhance the sales funnel, by product and channel to improve conversion rates, reduce friction, and maximize customer acquisition and onboarding efficiency. Including deep coordination with product teams, support team