Lead UX Product Designer - Guest UX

The pay range is $128,000.00 - $231,000.00

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

About Target:  

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here. 

 

Target UX is a group of design, content, research, and accessibility practitioners and experts, with a passion for improving and innovating our digital experiences for Target’s guests, team members, and partners. Here, we pride ourselves on designing tangible, inspiring, and impactful solutions that serve all aspects of our business– and being a part of the team means you will play a critical role for Target’s digital experience by increasing ease, simplicity, value, and delight for every touchpoint.   

  

About the role:   

As a Lead UX Designer for Roundel in our Guest UX (GUX) team, you are at the forefront of Target’s evolving digital and ad tech experience—shaping the AI-powered campaign workflows our partners and team members use to create, manage, and measure media experiences powered by Roundel. From deepening relationships through personalized shopping experiences to evolving advertising and monetization, Guest UX plays a critical role in delivering value and driving business growth for our partners and with our guests. 

 

As a Lead UX Designer, you’ll help define experience strategy, drive complex initiatives forward, and ensure every solution delivers both for the guest and the business. You’ll collaborate deeply across product, engineering, and marketing partners, while mentoring other designers and advocating for best-in-class user-centered design. 

 

Responsibilities: 

• Create UX patterns that clarify why campaigns perform, how ads are delivered, and which signals drive optimizations 

• Translate high-level product vision into detailed workflow models for advertisers, operators, and measurement users 

• Define UX north stars and experience blueprints for critical user journeys and surfaces, including campaign setup, optimization, and insights 

• Lead e