Sr. Technical Data and Operations Analyst

Our Mission

At Palo Alto Networks®, we’re united by a shared mission—to protect our digital way of life. We thrive at the intersection of innovation and impact, solving real-world problems with cutting-edge technology and bold thinking. Here, everyone has a voice, and every idea counts. If you’re ready to do the most meaningful work of your career alongside people who are just as passionate as you are, you’re in the right place.

Who We Are

In order to be the cybersecurity partner of choice, we must trailblaze the path and shape the future of our industry. This is something our employees work at each day and is defined by our values: Disruption, Collaboration, Execution, Integrity, and Inclusion. We weave AI into the fabric of everything we do and use it to augment the impact every individual can have. If you are passionate about solving real-world problems and ideating beside the best and the brightest, we invite you to join us!

We believe collaboration thrives in person. That’s why most of our teams work from the office full time, with flexibility when it’s needed. This model supports real-time problem-solving, stronger relationships, and the kind of precision that drives great outcomes.

Job Summary

We are seeking a highly strategic and visionary Senior Technical Data and Operations Analyst responsible for overseeing the E2E marketing data flow and partnering with IT and BI to operationalize insights through AI agents and workflows. Firmly seated within the digital marketing organization, this role is explicitly differentiated from traditional IT functions; instead, you will serve as the critical bridge, partnering closely with IT for flawless technical execution. Reporting to the Director of Marketing Data and Operations, this leader will drive digital acquisition capabilities, focusing on integrating artificial intelligence, enabling end-to-end performance tracking, and optimizing operational workflows for unprecedented scale and efficiency. The successful candidate will be a creative problem-solver who thrives in a fast-changing environment, acting as the primary technical architect to ensure our technology foundation actively supports aggressive global business growth.

Key Responsibilities

• Be the data subject matter expert for the marketing technology stack - partnering with BI and IT to enable operational insights.

• Become the marketing privacy champion and lead privacy compliance partnering with legal and privacy.

• Become the marketing data steward and drive data governance and operational transparency; leverage SQL and Python to audit data quality, troubleshoot data flows, and extract/model operational insights in partnership with BI, IT, and Marketing Analytics.

• Operationalize Customer 360 on CDP and enable unified segmentation on unified profiles.

• Operationalize data models and AI partnering with BI, Analytics, AdTech, and IT.

• Perform comprehensive quantitative operational analysis and modeling across the marketing landscape and execute optimization programs leveraging AI.

• Be the thought leader in efficient and effective data operations.

• Design, document, and implement highly scalable operational processes (SLAs, governance) that optimize workflow efficiency, productivity, and quality across all global digital operations.

Qualifications

Required Qualifications

• Extensive progressive experience in MarTech, Marketing Operations, or Digital Marketing roles, with a proven track record of leading technical initiatives.

• Extensive experience driving design and implementation of scalable data infrastructure that meet the demands of real-time decisioning.

• Expert-level knowledge of technical integrations across the MarTech stack, including CDPs, CRMs (e.g., Salesforce), and internal data warehousing solutions (e.g., Snowflake, BigQuery).

• Deep technical fluency in leveraging AI/ML, Generative AI, and predictive modeling for real-time data orchestration.

• Proven ability to translate complex business objectives into detailed technical requirements and user stories (PRDs), managing a development backlog alongside internal engineering teams.

• Exceptional program management skills, utilizing agile methodologies to drive large-scale, complex cross-functional technical projects.

• Strong understanding and practical application of global data privacy and compliance standards (GDPR, CCPA, etc.) and their real-world impact on