Market Insights Analyst / Specialist
TenaskaAbout the role
Job Summary:
Tenaska Marketing Ventures (TMV) is seeking a dynamic and innovative Market Insights Analyst or Specialist to join our Communications & Customer Engagement team, where they will play a crucial role in driving our market research and analysis efforts to new heights. The final title will reflect the candidate's experience, skills, and qualifications. This position will leverage data analysis skills alongside marketing expertise to optimize strategies and grasp market trends. The primary focus of this position is transforming market and customer data, along with brand and competitor insights, into actionable objectives that enhance the TMV brand. This position involves conducting comprehensive market research, analyzing customer data, and monitoring competitor activities to build customized marketing assets for TMV’s commercial team and customers. This position will collect and analyze data related to natural gas sales, pricing, and TMV’s market footprint, creating visualizations and reports to guide marketing strategies. Additionally, this position will assist in developing promotional strategies, responding to RFPs, and collaborating with various teams to achieve business goals and communicate findings effectively.
Location: This position is on-site in Omaha, NE.
Essential Job Functions:
- Market Research and Analysis:
- Conduct comprehensive market research to identify trends, opportunities, and challenges in the natural gas sector.
- Analyze customer data to understand needs and preferences, including insights from the Mastio customer survey analysis.
- Monitor competitor activities and market dynamics.
- Data Analysis and Reporting:
- Collect and analyze data related to natural gas sales, pricing, and customer interactions through various industry sources.
- Assess TMV’s market footprint concerning storage and transport.
- Create visualizations and reports to communicate insights and guide marketing strategies.
- Marketing Strategy Development:
- Support the Director in developing new strategies to promote TMV’s services and brand.
- Tailor messages for TMV branding communications and marketing deliverables to resonate with current and potential clients
- Respond to RFPs for the commercial team, highlighting TMV’s expertise to secure deals.
- Collaboration:
- Collaborate with TMV’s commercial and other teams to achieve business goals and align materials with strategic objectives.
- Clearly communicate findings and recommendations to stakeholders.
Basic Requirements:
- Bachelor’s degree in business, marketing, or a related field.
- Knowledge of marketing principles and natural gas industry trends.
- Collaborative, solution-oriented mindset with strong relationship-building skills.
- Excellent written and verbal communication abilities.
- Proficient analytical skills with experience in creating and managing spreadsheets.
- Proven ability to deliver high-quality results and meet deadlines.
Preferred Requirements:
- 3-5 years of experience in the natural gas industry or TMV preferred.
- Proficient in Microsoft Office Suite (Excel, Word, Outlook, PowerPoint).
- Familiarity with Bloomberg is a plus.
- Quick to learn and adapt to new tools, resources, and platforms.
- Strong customer service skills with professional communication across all levels.
- Resilient, adaptable, and driven in fast-paced settings.
- Maintains high standards of performance and integrity.
- Willing to travel as required by business needs.
Employee Benefits:
At Tenaska we care about the wellbeing of our employees and their families. That's why we offer our employees a comprehensive benefits package, which includes the following:
- Health, dental, vision, disability, and life insurance
- Excellent 401(k) plan
- Incentive-based, competitive salary packages
- Health/dependent care flex accounts
- Tuition assistance
- Long-term disability coverage
- Adoption benefits
- Employee assistance program
- Paid vacations and holidays
- Generous sick leave
- Charitable giving program
- Paid maternity/paternity leave
- Wellness programs
Tenaska is an equal opportunity employer.
Applicants must be authorized to work for any employer in the U.S. The Company is
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