Lead Writer, Alternatives

About the Team

The investment thought leadership team at T. Rowe Price is part of the global Investment, Product & Retirement Content (IPRC) team. As part of a wider team of content marketing and investment strategy writing professionals, we are dedicated to creating compelling content that supports strategic and tactical marketing and distribution initiatives. Our content supports efforts to build engagement with client groups in all regions and market segments, including institutional, intermediary, and retail.

Role Summary

IPRC’s investment thought leadership writers and content creators typically specialize in distinct areas of investment and/or retirement content.  We are seeking an ambitious writer to develop content to support growth strategy of the firm’s private markets initiative. The ideal candidate has a deep knowledge of private markets and the evolving role of private assets in investment markets. They should also possess a strong understanding of the financial industry and financial markets more generally.

The role is an excellent opportunity for a talented writer and content creator who is curious, thrives in a collaborative team, and is passionate about content and communications best practices. They possess excellent writing, editing, creative and content development skills, and display fluency in conveying complex ideas in compelling ways across various forms and formats of thought leadership and communications content. The candidate will utilize strong stakeholder and project management skills to develop our thought leadership content pipeline, from ideation through to publication, with a view to optimizing engagement across multiple channels including digital, social, and segment distribution programs. 

Responsibilities

Content strategy:

• Proactively supports the thought leadership agenda by staying up to date on private markets, scanning for trends, distilling investment teams’ analysis, and finding angles that appeal to our client audiences.
• Coordinates with private equity and credit investment team partners to understand the research pipeline and integrate content ideas into the content plan as necessary.
• In conjunction with editorial lead team members, contributes to the strategic plan and cadence of content to align to marketing and distribution initiatives.
• Helps to record, monitor, and communicate content plan and pipeline with stakeholders (including segment, social, PR and investments) to facilitate promotion of content.  

Content development and coordination:

• Creates high-caliber white papers, articles, social media content, and multimedia including video and podcasts
• Consults with subject-matter experts and/or develops ideas through independent research and analysis of TRP source material.
• Supports development of academic, peer-reviewed, and published research, including preparation of extracts as needed.
• Manages multiple projects and deadlines simultaneously.
• Partners with editorial, creative, digital, and content marketing teams to develop compelling written and/or multi-media content, optimized for engagement potential.
• Coordinates with content production, design, and compliance functions to ensure efficient and timely delivery of material. 

Qualifications

Required:

• Bachelor's degree or the equivalent combination of education and relevant experience AND
• 8+ years of total relevant work experience, including direct alternatives experience

Preferred:

• Qualification in finance, economics, or communications discipline
• Experienced writer / editor with 7+ years of experience, preferably in financial services, asset management or financial journalism

FINRA Requirements

FINRA licenses are not required and will not be supported for this role.

Work Flexibility

This role is eligible for full time remote work.