Creative Director, Reality Labs (Creative X)

Creative X is a global, integrated creative agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp and our hardware products.

Our vision is fearless creativity that shapes the future of connection. With some of the industry’s best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across some of the world’s biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences that push the boundaries of traditional advertising.

We believe in attracting and nurturing world class talent with a focus on community and career development. We have developed best-in-class collaboration models with agencies and our cross-company creative network to ensure a consistent creative narrative for work that reaches an audience across the globe due to the scale of our products.

Meta Reality Labs is looking for a Creative Director to create groundbreaking, work across all advertising and marketing touch points. This role will partner with marketers, producers and researchers to develop creative on behalf of Reality Labs brands, ensuring a consistent visual language and identity through all touch points. We are looking for a highly strategic creative with experience leading efforts to execute across film, experiential marketing, social media, web, out-of-home and events.

This leader will have experience guiding teams, agencies and/or production partners and be willing to roll up their sleeves to do the work when necessary. Experience thriving in an iterative and unstructured environment is critical.Creative Director, Reality Labs (Creative X) Responsibilities

• Lead the strategy and creative direction of global campaigns for our Reality Labs portfolio
• Manage development of creative executions across all channels that strongly resonate with the local market while maintaining consistency for the brand
• Partner with creative agencies as well as roll up sleeves to develop original breakthrough ideas for a variety of marketing touch-points
• Partner closely with cross-functional teams across all workstreams to influence and align on business efforts. Cross-functional teams include: marketing, communications planning, organic social and influencer, media

Minimum Qualifications

• 12+ years of experience in creative direction, building consumer brands globally
• 5+ years of people management experience coaching and developing team members including experienced individual contributors
• Experience developing and managing consumer marketing programs in an integrated marketing environment
• Experience working with data and insights
• Creative Direction experience across the full palette of creative expression: TV, digital, experiential, and ideas that drive earned media
• Communication and presentation skills to build relationships with internal leadership and manage their expectations

Preferred Qualifications

• Experience pursuing emerging technologies and creating in new platforms
• Experience with fashion, technology or entertainment brands

For those who live in or expect to work from California if hired for this position, please click here for additional information. About Meta Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
$174,000/year to $246,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives