Sales Enablement Director

At MarketOnce, we empower businesses with the insights and strategies they need to excel in today's dynamic market. With a strong foundation in market research, we offer innovative solutions in research, software, consulting, advertising, and marketing to corporate, private equity firms, and other organizations seeking to achieve their goals. 

Our team is distinguished by their client-centric approach—treating each client's business with the dedication and care as if it were their own. This commitment enables us to deliver personalized service and achieve the highest standards of success and innovation in everything we do. Together, our family of companies, including MarketOnce, ROI Rocket, and eAccountable, work towards delivering unparalleled solutions. Headquartered in Denver, Colorado, our global team collaborates from locations across the US and Europe. 

We value curiosity, creativity, collaboration, and expertise, continuously striving to push boundaries and exceed our clients' expectations. Join us to be part of a culture that drives meaningful results. 

About the Opportunity: 
As the Sales Enablement Director, you will be responsible for developing and executing comprehensive sales enablement programs that drive customer satisfaction, cross-selling opportunities, and overall sales growth. You will play a key role in ensuring that the sales and account management teams are equipped with the necessary tools, knowledge, and training to meet customer needs, expand accounts, and improve sales effectiveness. This role requires a combination of strategic thinking, program management, and a passion for helping sales teams succeed in a competitive market research industry.

What You'll Do:

• Sales Enablement Strategy: Develop and implement a strategic sales enablement program that aligns with the company’s sales goals and objectives
• Training & Development: Design and deliver training programs and workshops to enhance the skills, product knowledge, and selling techniques of the sales team, ensuring alignment with market trends and customer demands
• Customer Satisfaction: Drive customer satisfaction initiatives by ensuring the sales team has the tools and processes needed to deliver a seamless and positive customer experience. Monitor and improve customer feedback loops, ensuring customer needs are met throughout the sales cycle
• Cross-Selling & Upselling: Develop and execute programs that encourage cross-selling and upselling of the company's full suite of market research services to existing clients. Collaborate with account managers and sales teams to identify cross-sell opportunities and strategies
• Content Creation & Tool Development: Create and maintain sales collateral, presentations, and sales playbooks. Ensure that these resources are easily accessible and tailored to meet the evolving needs of the sales team
• Collaboration & Stakeholder Management: Work closely with marketing, product, and customer success teams to ensure the alignment of sales initiatives with overall company strategies and objectives
• Metrics & Reporting: Establish key performance indicators (KPIs) to track the success of sales enablement programs. Regularly report on the impact of these initiatives on sales performance, customer satisfaction, and cross-sell success
• Sales Process Optimization: Continuously assess and optimize the sales process to improve efficiency, streamline workflows, and remove barriers that may hinder the sales team's ability to close deals effectively
• Leadership & Mentorship: Provide leadership and guidance to the sales enablement team, offering mentorship and support for their development

What We’re Looking For:

• Bachelor's degree in Business, Marketing, or a related field. An MBA is a plus
• 10+ years of experience in sales enablement, sales operations, or a related role, ideally within the market research or B2B services industry
• Proven track record in designing and implementing sales enablement programs that enhance sales productivity and customer satisfaction
• Strong understanding of customer satisfaction drivers, cross-selling s