Manager, Brand Integrity

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Over the past twenty years, Fandango has built a network of direct-to-consumer digital brands, where 50 million+ fans unite to celebrate their love for movies, TV and streaming.  We take pride in serving fans throughout their entertainment journey from content discovery to theatrical moviegoing to watching at home. Our portfolio includes leading online movie ticketer, Fandango, which tickets for more than 31,000 U.S. movie screens; world-renowned entertainment review site, Rotten Tomatoes; and Fandango at Home (previously known as Vudu), the on-demand streaming service offering the industry’s best selection of 4K UHD titles and more than 250,000 new release and catalogue movies and next day TV shows. 

Job Description

The Rotten Tomatoes team is seeking a Manager, Brand Integrity. The role is responsible for leading the review curation team, maintaining the credibility of brand scoring systems, including the Tomatometer and Audience Score. They will also strategize ways to evolve systems and processes to grow Rotten Tomatoes’ industry impact and audience reach.  

RESPONSIBILITIES 

• Monitor and analyze review activity from both approved Tomatometer sources and audiences. Track and report findings to stakeholders. Develop strategies to enhance safeguards. 

• Manage communication between the brand and industry partners, including studios, PR firms, etc. Proactively maintain and grow impactful partner relationships.  

• Collaborate with editorial, social, and marketing teams to develop new methods to utilize and promote scores. 

• Lead communication with and sync internal teams on the promotion and distribution of scores, Certified Fresh, etc.  

• Oversee Audience Score moderation and devise methods to grow the community.  

• Regularly refine and update internal processes to meet an ever-changing industry. 

• Communicate with and keep stakeholders aligned on industry trends that may affect the brand. 

• Assist with all aspects of scoring systems as needed. 

Qualifications

Basic Requirements 

• 3+ years of experience working for a brand and collaborating with publicity and/or marketing teams. 

• Manage day-to-day activities of review curation team; leading, developing and monitoring individual and team progress towards delivery and embedding a culture of ongoing learning, feedback, and knowledge sharing.

• Proficient in pulling and analyzing data to inform strategy decisions.  

• Demonstrates proactive approach to work and problem-solving. 

• Excellent communication, time management and organizational skills, with the ability to effectively manage multiple projects simultaneously. 

• Availability to work nights and weekends as needed. 

Desired Characteristics  

• Well-versed in the latest organizational technologies (such as Airtable, Smartsheets). 

• Ability to communicate and collaborate efficiently. 

• Active listener with excellent follow-through. 

• Ability to delegate and set team priorities.  

• Interest in and enthusiasm for movies and/or TV. <