Business Intelligence & Salesforce Effectiveness Sr Manager

GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.
Our diverse portfolio consists of vaccines, specialty medicines, and general medicines.
Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.


Position Summary
You will lead Business Intelligence (BI) efforts in Mexico to turn data into clear, trusted insights. You will work with commercial, medical, and operations teams to build dashboards, reports and analytics that guide decisions. We value people who are curious, collaborative and who create simple solutions from complex data. This role offers growth, real impact and the chance to help GSK unite science, technology and talent to get ahead of disease together.

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

• Lead the design and delivery of BI and SFE for High Specialty at GSK, driving data-led decision making and sales performance. 
• Act as a strategic partner to Brand Leads, Medical, Market Access and Commercial Operations, translating data into go-to market decisions. 
• Lead, develop and coach a multidisciplinary analytics team and drive regional adoption and governance of analytics solutions. 
• Ensure integrity, traceability and quality of core biopharma data sources (CRM/Veeva, prescription and claims, third party market data, market research, clinical data sets)
• Define, report and track commercial and clinical commercial KPIs (sales, market share, Total Addressable Market, campaign uplift, adherence/persistence). Measure Return of Investment of Salesforce Effectiveness initiatives and translate findings into prioritized recommendations and business cases. 
• Design and implement simple, lifecycle appropriate call plans, account prioritization, territory design, quotas and compliant incentive schemes to maximize coverage and access

Why You?

Basic Qualification

• Strong experience in data analytics, business intelligence, and sales force effectiveness within the pharmaceutical industry.
• Proven experience in designing and implementing BI tools (Power BI) and advanced data analysis techniques.
• Strong knowledge of pharmaceutical sales processes, territory management, and incentive compensation models.
• Proficiency in data analytics platforms and CRM systems (Veeva, Salesforce).
• Excellent communication and presentation skills, with the ability to translate complex data into actionable insights for senior leadership.

Preferred Qualification
If you have the following characteristics, it would be a plus
MBA or equivalent.

Work Model
This position is hybrid. You will be based in Mexico with a mix of office and remote work. Some travel within Mexico may be required to meet stakeholders.

What we offer you
You will join a team that values learning and collaboration. You will be supported to grow your technical and leadership skills. You will make measurable contributions that help teams make better decisions and improve outcomes. Apply now to join us and use your skills to make a visible impact. We look forward to hearing from you.

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for