CareScout Sales Market Director - Central
GenworthAbout the role
About CareScout
Join us on a mission to simplify and dignify the aging experience. We are the children, siblings, neighbors, and friends of those navigating the fragmented and confusing system of long-term care. Our team is ferociously curious and relentless in our pursuit of a better system – and we are deeply committed to a sense of belonging for all, in all phases of life.
We’re creating a new experience for care seekers and their families, bringing together long-term care options, non-healthcare resources, education, and human support into one place. We work hard, we have fun, we care about each other, and we share the mission. If this sounds like a place where you could thrive, join us!
CareScout is a wholly owned subsidiary of Genworth Financial, Inc, a Fortune 500 provider of products, services and solutions that help families address the financial challenges of aging.
POSITION TITLE
CareScout Market Director – (Central)
Position Location
CareScout is a fully remote organization. This position will require moderate travel (~40%) throughout your geographic area (Indiana, Illinois, Iowa, Kentucky, Michigan, Minnesota, Missouri, Ohio, West Virginia, Wisconsin) and potentially periodic travel to New York, NY, Boston, MA and/or Richmond, VA.
YOUR ROLE
As a Market Director at CareScout, you will play a critical role in the execution of CareScout’s strategic initiatives and external-facing activities in your geographic area. Your relevant sales experience and relationship management skills will be utilized to identify, recruit, and enroll healthcare providers for the CareScout Quality Network (CQN).
This is an excellent opportunity to work collaboratively as part of a high-impact, mission-critical team while also expanding your knowledge and skills. In addition, you will support the sale and distribution of future CareScout products which may include financial and insurance solutions. This position reports to the Regional Vice President (RVP) for the territory.
WHAT YOU WILL BE DOING
- Achieve individual sales goals through positioning CareScout’s story, strategy, and solutions with healthcare providers.
- Regularly uncover sales opportunities through discovery, probing, open-ended questions, and relationship building
- You will make proactive calls (in person, by phone, via video) to Prospect, qualify, and contract with quality-focused regional and local LTC providers, e.g., home care providers, skilled nursing facilities, nursing homes, home healthcare agencies who have demonstrated a commitment to quality and person-centered care.
- Work closely with your RVP and internal partner to build brand awareness, drive engagement, and assist in aligning and rolling out marketing initiatives and communications.
- Achieve and exceed weekly, and monthly activity and performance targets.
- Educating prospective and existing providers about new CQN features and functionality.
- Manage your assigned geography with all aspects of the LTC provider sales process, including provider due diligence, competitive analysis as well as managing your quality provider pipeline and provider roster.
- Host local webinars, conference calls and other virtual events
- Document all activity in the CRM system (MS Dynamics 365) i.e., appointments, sales calls, follow-ups, call campaigns, sales opportunities, etc.
- Help evaluate after-sales and support services to keep fine-tuning the provider’s experience.
- Share provider feedback and intelligence with sales and other supporting teams
WHAT YOU BRING
- BA/BS or equivalent experience
- 5-7 years of sales experience, with a customer first mindset
- Possess a positive, self-starter attitude that performs well without direct supervision.
- A proven track record of working independently and driving change while also contributing as a team member.
- Exceptional organization & interpersonal skills, as well as clear written/verbal communications
- Comfortable adapting to new experiences and change
- Proficiency in Microsoft Word, Excel, Outlook and CX and CRM software such as MS Dynamics 365. Ability to learn new technological platforms and web infrastructure.
- Experience in healthcare, long-term care or aging-related organizations preferred.
GENERAL EXPECTATIONS
- Understand the needs, motivations, and expectations of a wide variety of healthcare and LTC providers.
- Demonstrate a constant passion for fulfilling our mission in a high-touch organization; don’t be afraid to try, dig in, and deliver.
- Engage in activities with a sense of humor, good judgment, professionalism, urgency, and attention to detail.
- Consistently nurture and represent our organizat
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