Head of Field Marketing, US

Ready to embark on the quest of joining Hack The Box?

At the end of this thrilling journey, you'll become a proud member of Hack The Box, with the ultimate mission to help redefine cybersecurity expertise. Get ready for an exciting adventure into the world of field marketing and enterprise growth! 🚀🎯📈

✨ The core mission of the Head of Field Marketing:

In this leadership role, you’ll take ownership of designing and executing regional marketing programs that align directly with US enterprise sales objectives. You’ll act as the bridge between marketing and enterprise sales, ensuring that Hack The Box shows up with impact—at events, in front of strategic accounts, and across our partner ecosystem. You will also have respective regional field marketers reporting to you (federal, EMEA and APJ). 

This is both a leadership and execution-focused role suited to a scrappy, resourceful field marketer who thrives in fast-paced environments and is excited to build marketing influence with enterprise buyers.

🍺 The fellowship you’ll be joining:

You’ll join a fearless and collaborative team of marketing and sales professionals across global regions. Reporting to the VP of Marketing, you’ll also lead regional marketers across key segments (Federal, EMEA, APJ), helping amplify our presence in Financial Services, MSSPs, and Technology sectors. This is a high-impact leadership and execution role in one of the fastest-scaling companies in cybersecurity.

⚔️ Technology tools & weapons you’ll be using:

Hubspot, BrightTalk, Salesforce, Slack, Chilipiper, Canva, ZoomInfo, and that scrappy marketing mindset that wins hearts (and budgets) 🎯

📚 Interesting resources you should check:

• Case studies
• Introducing the Avengers Marketeers of Hack The Box

🚀 The adventures that await you after becoming Head of Field Marketing at Hack The Box:

• Plan and execute a mix of regional campaigns and events (executive dinners, trade shows, ABM-style activations, partner webinars)
• Align closely with Sales and Account teams to to prioritize activities that drive pipeline within key enterprise segments (e.g. Financial Services)
• Own end-to-end logistics of regional events including budget management, vendor coordination, execution, and post-event strategy
• Ensure field teams are equipped with the right collateral, pitch decks, and post-event materials
• Equip sales teams with powerful collateral, playbooks, and follow-up flows to convert field activities into pipeline
• Build campaign calendars aligned with quarterly sales objectives and targeted segments
• Lead and coach regional field marketers; drive consistent operational excellence across regions
• Collaborate with SDRs and AEs to develop & customize campaigns and content for top accounts (ABM-style)
• Track and report key metrics like MQLs, pipeline influenced, event ROI, and sales feedback to optimize programs and suggest improvements based on results
  

🏆 Skills, knowledge, and experience points required to unlock the role of Head of Field Marketing at Hack The Box:

• 5–7+ years of B2B enterprise field marketing experience (cybersecurity or SaaS preferred)
• Experience managing a team of minimum 2-3 direct reports or contractors
• Demonstrated ability to plan and execute end-to-end field programs that generate measurable pipeline and influence deals
• Experience working in close alignment with sales, ideally in ABM or strategic account programs
• Strong communication and collaboration skills to work closely with Sales and cross-functional teams
• Deep understanding of the enterprise buyer journey and security personas
• Proficiency in marketing tools such as Hubspot (or equivalent), BrightTalk, and webinar/event platforms
• Comfortable managing vendors, tracking budgets, and reporting performance
• Bonus XP: Familiarity with cybersecurity concepts and technical personas

🕹️ What your Hack The Box adventure will have in store:

• 🎯You'll have the exhilarating opportunity to contribute to a product that is highly appreciated by users and the cybersecurity community at large.
• 🎯 You'll experience a highly supportive and caring environment, fostering growth, flexibility, and autonomy.
• 🎯 You'll embark on an exciting journey of continuous learning and problem-solving, leveling up as our organization grows.
• 🎯 Most importantly, you'll have a blast at HTB 🥳 because fun is an essential ingredient in our recipe for success! Just wait until you see our global meet-ups!

💰