Director, Market Research & Strategy ( Healthcare)
McKessonAbout the role
McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve – we care.
What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow’s health today, we want to hear from you.
We are looking for a high energy, creative and structured thinker to join our team and help drive innovation, growth, and differentiated value across McKesson’s Pharmaceutical Solutions and Services division (PSaS).
As part of the Strategic Marketing function supporting the Commercial Strategy & Innovation Group (CSI) you will contribute towards SaaS (Software-as-a-Service) portfolio success through delivery of market, customer, and product insights. Backed by the strength of a Fortune 7 company, CSI develops SaaS solutions widely adopted by pharmacies and health systems across North America to access actionable insights about their business operations, implement comprehensive workflow solutions, and navigate complex regulatory programs.
Currently reporting to the VP of Strategic Insights, CSI, this role is responsible for developing a data-driven fact-based team to influence future product strategy and improve customer experiences. In partnership with your portfolio colleagues, you will conduct deep primary and secondary research to generate unique insights across existing products and customers as well as monitor and articulate new value opportunities ‘just around the corner.’ In this highly visible role, you will be a key partner to our business unit executives and product management teams and are accountable for synthesizing customer, competitor, and industry intelligence into potential sources of differentiation and value across a highly matrixed organization.
Key Responsibilities
Market Intelligence Strategic Analysis – Perform analysis against market trends and competitive landscape to inform Customer Ops “where to play and how to win” strategy. Conduct project-based and ad-hoc analyses across business unit and functional team priorities.
Market Insight Aggregation – Drive relevant industry insights through research and analytics. Analyze, identify and prioritize trends, challenges, and needs across the pharmaceutical / health care landscape. Identify gaps in market intelligence and develop processes and mechanisms to address, at scale. Develop a data-driven fact base to influence future product strategy and inform the long-term strategic initiatives.
Market Insight Distribution – Inform key stakeholders, including long-term strategy, product management, sales, and senior leadership teams on the implications of these dynamics and create the fact base for strategic initiatives to address gaps. Conduct and lead internal and external market research, communicate, and influence across key stakeholders.
Additional Responsibilities:
Aggregate and maintain competitive research on competitors and market trends across CSI technology business and PSAS segments
Develop a competitive intelligence framework with scale and repeatability across PSAS distribution and technology companies
Analyze and provide perspective on competitor positioning and Go to market strategies
Collaborate with sales, marketing and strategy teams in win/loss analysis.
Prepare comprehensive reports, presentations summarizing research findings to stakeholders.
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