Sr. Manager, US Sigvotatug Vedotin Marketing

ROLE SUMMARY

At Pfizer Oncology, we are committed to “Outdo Cancer” by advancing transformative medicines wherever we can make a profound difference in the lives of patients. Today, Pfizer Oncology has an industry-leading pipeline that includes the combined legacy Pfizer and Seagen portfolio across breast, genitourinary (GU), hematology-oncology, gastroenterology-oncology, and thoracic therapeutic areas.

The US Precision Medicine/Thoracic Franchise is poised for growth with numerous oncology therapies including Sigvotatug Vedotin (SV), an investigational antibody-drug conjugate under development for the treatment of non-small cell lung cancer (NSCLC) and other solid tumors, coupled with a strong future thoracic pipeline. This role will support the HCP marketing efforts for the 2027 US launch of SV in 2L+ NSCLC, focusing on P2P (peer-to-peer) HCP promotional efforts, as part of a talented SV marketing team and in close collaboration with key cross functional partners including but not limited to Medical, Sales, CMO, Global Marketing, TLELs and MLR.

The US SV P2P Marketing Sr. Manager will help drive launch readiness and launch success for SV, accountable for:

• P2P (Peer-to-Peer) strategy and execution

• Commercial MedEd (Medical Education) strategy and execution

• HCP Advisory Boards

• Congress strategy and execution

The role requires prior US marketing experience, ideally in Oncology, strong strategic and analytical thinking as well as creativity and decision-making skills, along with a proven track record of success in working in a team-based environment, with multiple marketing and cross-functional partners.

This position will report to the Sr. Director, US Team Lead Sigvotatug Vedotin within US Oncology.

ROLE RESPONSIBILITIES

• P2P (Peer-to-Peer) strategy, planning and execution

  • Build and gain endorsement of SV’s P2P plan in preparation for launch

  • Lead all strategy and execution related to SV’s P2P initiatives (including but not limited to Speaker Programs, National Broadcasts, Product Theaters, KOL Videos, Pfizer-sponsored Third-Party P2P programs), partnering closely with other HCP marketers on the team, Medical, Lung TLELs, Media team as well as other cross-functional partners

  • Manage P2P Operating Expenses as part of the brand team budget and effectively manage trade-offs and allocations in a dynamic budget environment

  • Own the relationship and day-to-day interactions with SV’s Medical Education agency partners

  • Work with Global to serve as the US POC for the Global P2P Strategy and KOL Strategy

• Commercial MedEd (Medical Education) strategy and execution

  • Develop educational content consistent with overall brand strategy to drive impactful peer to peer engagements

  • Understand publication plans and pull-through new published data into field force tactics (reprints and implementation guidance)

  • Ensure strategic alignment with SV unbranded education, SV medical-driven education

• HCP Advisory Boards

  • Lead end-to-end execution of US Commercial advisory boards/steering committees and inform content for Global advisory boards

• Congress strategy and execution

  • Lead decision-making on national and sub-national congress selection, budget allocation and congress resource development and execution, including booths, product theaters and congress panels

  • Partner with cross-functional congress planning teams as well as other Oncology brand teams to align and execute on a strategy that is appropriate for the brand, broader Lung and PM portfolios as well as Pfizer Oncology

BASIC QUALIFICATIONS

• Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.

• BA or BS required

• 6+ years pharma experience

• Exceptional product management as well as project and cross-functional team management skills

• Comfort wit