FLEX Senior Manager, Market Research

This is a temporary position.   

The Senior Manager, Market Research will use leading market research techniques to generate key consumer and competitive insights that guide and support Marriott International’s brand and portfolio strategy efforts. This position is responsible for conducting and managing an integrated set of international survey research projects that evaluate and track the effectiveness of Marriott’s brands and businesses and monitor competitor moves in support of stakeholders across the enterprise.  Responsibilities will include supporting stakeholder collaboration and alignment efforts, as well as managing vendors to execute against market research needs and ensuring the creation of high-caliber client-ready presentations covering insights from the market research efforts. This role will work closely with the extended Brand, Operations and VOC Analytics team.

 

CANDIDATE PROFILE

 

Education and Experience Required

·      4-year degree from an accredited college or university

·      5+ years of professional experience, demonstrating progressive career growth and a pattern of exceptional performance in consumer research

·      Demonstrated expertise in consumer research methods (e.g. survey design, statistics, sampling theory, in cross-cultural settings – highly desirable).

·      Experience leading high-profile quantitative market research projects (e.g., global brand tracking studies, customer segmentation studies, conjoint studies).

·      Outstanding vendor management and project management skills

·      Highly effective oral/written communication abilities and solid presentation skills

·      Ability to synthesize complex data into clear, actionable insights

 

Education and Experience Preferred

·      Prior hospitality industry experience preferred, but not required

·      Masters or other advanced degree in a marketing or research discipline

 

CORE WORK ACTIVITIES

 

Lead and manage market research efforts, with a focus on projects supporting brand and portfolio strategy

·      Plans and leads execution of quantitative market research efforts, supporting the development of brand and portfolio strategy

·      Follows standards of practice to design and execute market research projects

·      Reviews vendor processes, data deliverables, and reporting to ensure accurate and high-quality insights

 

Delivers on the Needs of Key Stakeholders

·      Develops and maintains effective relationships with enterprise stakeholders

·      Develops specific goals and plans to prioritize, organize, and accomplish work on specific projects.

·      Provides expertise on research needs for portfolio and brand strategy

·      Communicates concepts in a clear and persuasive manner that is easy to understand.

·      Provides accurate and timely results in the form of dashboards, reports, presentations, etc.

·      Demonstrates an understanding of research priorities.

 

The pay range for this position is $47.35 to $76.88 per hour.                                                                                                                                                                                                                                                                  

Washington Applicants Only: Employees will accrue 0.0334 PTO balance for every hour worked and eligible to receive minimum of 9 holidays annually.

FLEX opportunities offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave, 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts.  Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others.

Marriott HQ is committed to a hybrid work environment that enables associates to Be connected.  Headquarters-based positions are considered hybrid, for candidates within a commuting distance to Bethesda, MD; candidates outside of commuting distance to Bethesda, MD will be considered for Remote positions.

The application deadline for this position is 14 days after the date of this posting, January 24, 2025.

 

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disabili