Manager, Business Development & Marketing (Cybersecurity)

We invite you to review our current business services professionals openings to learn about the opportunities available across the firm.

Business Development & Marketing Manager

Washington, D.C.

About Us

Skadden, Arps, Slate, Meagher & Flom LLP (Skadden) has forged a reputation as one of the most prestigious law firms in the world by relying on innovation, intellect, teamwork and tenacity to deliver the highest quality advice and novel solutions to our clients' legal issues.  By relying on innovation, intellect, teamwork and tenacity, our lawyers deliver the highest quality advice and novel solutions to our clients' legal issues. We are recognized as a global powerhouse for complex transactions, litigation/controversy issues, and regulatory matters, as well as for the open, collaborative relationships we build with clients. Our attorneys, who reflect diverse backgrounds and perspectives, collaborate seamlessly across 50-plus practices and 22 offices in the world’s major financial centers.

The Opportunity

We are seeking a Business Development & Marketing Manager (BDMM) to join our Washington, D.C. office. The BDMM is responsible for propelling business growth and amplifying market presence for the global cybersecurity practice. In this role, the BDMM work closely with the U.S. and global Business Development and Marketing (BDM) Department. The primary responsibility is to proactively fortify and nurture existing client relationships while strategically acquiring and cultivating new client partnerships. This role works closely with the global Business Development team and is supported by team members in various regions, including Marketing, Communications, Events, and Strategic Intelligence, to ensure seamless coordination and execution of business development initiatives.

Business Development:

• Develops and implements proactive, organized marketing and business development initiatives for the cybersecurity practice partners and counsel, including client targeting programs and pursuit teams for the regional and issue-specific ends of the practice.

• Drafts and prepares high quality pitches, capability statements and Business Development (BD) presentations, working closely with relevant partners supported by regional BDM team members, where relevant.

• Manages pitch and presentation content, drafting tailored copy to convey Skadden's credentials, its differentiators, and its value proposition to potential clients.

• Advises attorneys on lead development, pitching, and follow-up utilizing knowledge of the sales cycle.

• Manages sales pipeline processes for assigned practices and partners across regions.

• Oversees collection of practice experience for the Firm’s database for accurate profiling (with experience team and BDM team support).

• Identifies and supports cross-practice and cross-region opportunities and collaborates with attorneys and marketing colleagues to align strategies, measure targeting progress, and drive overall business development plans to leverage those opportunities.

Strategic Planning and Analysis:

• Works with partners to develop strategic plans for practice segments, execute tactics, report progress, and align resources with strategy.

• Collaborates with Strategic Intelligence and Client Accounting teams to utilize firm data and technology platforms for informed sales and client development activities.

Profile-Raising Activities, Content and Thought Leadership:

• Drives tactics and programs that raise the practices’ internal and external visibility and positioning in key markets through speaking events, sponsorships, public relations (with global PR team), and social media.

• Manages legal directory, award, and ranking opportunities, leading the drafting of practice submissions.

• Assesses the value and benefits of profile-raising opportunities, ensuring maximum benefit from sponsorships and speaking slots.

• Supports thought leadership by monitoring trends and collaborates with attorneys and the editorial team on related client mailing and articles.

Event and Engagement Management:

• Leads strategic planning and execution of client events and speaking engagements (in collaboration with BDM regional leads and global events team).

• Analyzes attendee lists and prepares tailored materials to enhance engagement.

• Supports attorney follow-up and tracks outcomes and activities in the Customer Relationship Management (CRM) system to ensure effective event management and client interaction.

Supervisory Responsibilities: