Marketing Casino Operations Intern- Casino Marketing-On Call (Harrah's Ak-Chin Casino)
Caesars EntertainmentAbout the role
Identified shifts may vary based on business needs
This is an internship role and pay rate may vary based on experience
As a Marketing & Gaming Operations Intern, you will be exposed to various aspects of Marketing & Gaming Operations at a casino, working closely with VIP Marketing, Caesars Rewards, Database Marketing/Advertising, Entertainment, Event/Promotion, Slot Performance, Slot Operations & Table Games Operations.
WHAT YOU WILL ACCOMPLISH (STUDENT LEARNING OUTCOMES):
As the Marketing & Gaming Operations Intern, you will gain exposure to business operations in the different divisions of marketing in key areas, including VIP Marketing, Caesars Rewards, Database Marketing/Advertising, Entertainment, Event/Promotion, Slot Performance, Slot Operations & Table Games Operations. As an intern at Caesars Entertainment, you are given the opportunity to identify a business need and address this need through an independent project in conjunction with your rotational program.
VIP MARKETING
- Understand the ins and outs of the host program
- Greet guests
- Learn how to identify new business guests & converting prospective guests to primary
- Answer guests’ calls
- Learn how to book guests into hotel, events & transportation
CAESARS REWARDS
- Learn about the Caesars Rewards program
- Create new accounts
- Update guest accounts
- Assist with guest inquiries and solving complaints
- Understand CMS/Winet
- Introduction into entanglement
DIRECT MAIL/ADVERTISING
- Assist with proofing both direct mail pieces & signage
- Opportunity to create basic Heart of House signage
- Introduction to Facebook and assisting with updates
- Printing signage
- Listening in on calls with third-party advertising agency
ENTERTAINMENT
- Owning Box Office will-call window on days of show
- Creating Entertainment Info Sheets
- Lounge/Pool Entertainment Ownership
- Communicate with bands/DJs
- Schedule shows & submit requisitions
- Receive purchase orders
EVENTS/PROMOTIONS
- Create property events and promotions info sheets
- Assist with basic event planning and execution
- Event folder creation
- Assist with interdepartmental property communication
SLOT PERFORMANCE
- Observe and participate in morning drop (collection of funds)
- Overview of Slot Floor
- Reels, Video, Poker, ETG
- Manufacturers
- Owned vs. Lease
- Popular themes
- Progressive vs. Top Awards
- Learn the basic makeup and operation of gaming devices
- Shadow Slot Techs
- Verify Large Jackpots
- Bill Validators, Printers, Processor Boards
- Participate in a ram clear to learn the basic procedure and the different options available
- Participate in ADOG certifications if scheduled
- Learn the function of player tracking and the components involved
- Install and set up new gaming devices or conversions
- Brief overview of slot machine holds, PAR sheets, setup in SDS
- Overview of Capital Purchases
SLOT OPERATIONS
- Learn about Responsible Gaming and casino requirements
- Understand the ins and out of a slot attendant’s day-to-day
- Assisting guests with machine errors
- Paying out jackpots
- Compliance
TABLE GAMES OPERATIONS
- Learn the mechanics of all table games at the property.
- Learn to deal blackjack, roulette and craps in a test environment.
- Shadow pit clerks and learn responsibilities
- Making players cards
- Changing cards out at the tables
- Filling out logs
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