Executive Director, Group Creative Director
ComcastAbout the role
Job Summary
Reporting into our new VP of Creative, the creative leader for Comcast’s growing in-house agency, the Executive Director, Group Creative Director will be a pivotal creative force in this evolution — shaping bold ideas that unify storytelling across channels, inspire teams, and connect millions of customers to a brand redefined by imagination, technology, and culture.The Executive Director, Group Creative Director will be both a visionary and a maker — driving creative direction and personally shaping world-class integrated campaigns that cut through across every channel: digital, social, retail (600+ stores), OOH, video, and major tentpole moments like the Olympics, NBA, WNBA, etc.
This leader will partner with strategy, design, and production teams to elevate how Xfinity shows up across customer touchpoints — from brand campaigns to product launches — bringing together storytelling craft and strategic clarity.
Job Description
Key Responsibilities:
Creative Leadership
Develop and lead world-class, integrated creative ideas that power the "Imagine That" brand platform across every medium — from broadcast to digital and beyond.
Be a hands-on concept shaper: generate, refine, and guide breakthrough ideas from concept through execution.
Collaborate closely with the VP of Creative to translate strategic goals into emotionally resonant, culturally relevant work.
Champion a balance of brand storytelling through to performance-driven creative, ensuring every execution drives both inspiration and impact.
Lead high-profile initiatives that re-define how Xfinity connects with audiences through experiences, partnerships, and innovation.
Omnichannel Collaboration
Partner cross-functionally with strategy, media, and experience design teams to ensure creative coherence across the full customer journey.
On occasion, work with external agency partners to inspire integrated campaigns that align with Xfinity’s national challenger mindset.
Collaborate with retail, digital, and content teams to deliver consistent brand experiences across owned and paid channels.
Integrate insights, data, and cultural trends into the creative process to ensure the work is both meaningful and modern.
Leadership & Mentorship
Lead and mentor a multidisciplinary team of art directors, copywriters, designers, and content creators within a growing creative department.
Foster a creative culture grounded in curiosity, collaboration, and accountability — where bold ideas thrive.
Nurture and develop talent, encouraging experimentation and professional growth.
Partner with the VP of Creative, Head of Strategy, and Production leads to set the creative bar for the organization.
Qualifications:
13+ years of experience in creative leadership, preferably across top-tier agencies or in-house teams.
A proven portfolio of integrated, omnichannel work that demonstrates conceptual excellence and measurable impact.
Deep understanding of storytelling across digital, social, experiential, and emerging media.
Strong presentation and communication skills; capable of inspiring confidence with senior stakeholders.
Experience partnering with external agencies and internal teams on large-scale, high-visibility campaigns.
Track record of leading creative that shifts perception and drives growth.
Personal Attributes:
A hands-on creative leader who thrives in the work — concepting, shaping, and elevating ideas daily.
Strategic yet imaginative; able to translate insights into bold creative expressions.
Passionate about culture, technology, and new forms of storytelling.
Collaborative by nature — a trusted partner and mentor who builds creative momentum through connection.
Ambitious for the brand and the team — motivated to build so
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