Business Development Manager

Company Description

Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company that provides a wide range of branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. Our products and solutions include labeling and functional materials, radio frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and a variety of products and solutions that enhance branded packaging and carry or display information that improves the customer experience. Serving an array of industries worldwide — including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals and automotive — we employ approximately 34,000 employees in more than 50 countries. Our reported sales in 2023 were $8.4 billion. Learn more at www.averydennison.com.

At Avery Dennison, some of the great benefits we provide are:

• Health & Wellness benefits starting on day 1 of employment
• Paid parental leave
• 401K eligibility
• Tuition reimbursement
• Employee Assistance Program eligibility / Health Advocate
• Paid vacation and Paid holidays
• Annual uniform allotment
• Safety shoe reimbursement program
• Prescription safety eyeglass program

Job Description

The objective of the Business Development Manager, Building & Construction is to drive profitable revenue initiatives within the Performance Tapes North America (PTNA) Division.  The role will act as the front-line contact in building strategic relationships primarily engaging Direct Customer prospects and other value chain influencers to understand needs for new and existing tape applications, markets and new product-development programs. This position is responsible for delivering Lead generation and pipeline growth, while crafting strong customer alliances with valued direct/indirect customers of PTNA.

Your primary responsibilities and essential functions of this position include:

• Identify and lead programs to grow Building Construction sales for strategic initiatives. Generate campaign ideas, complete market analyses, and lead priority commercialization programs with cross-functional teams (Product Management, Sales, Technical, Finance, Operations, Logistics, Customer Service, etc.).

• Understand sub-segment market sizing, trends and application opportunities for key growth areas.   Complete Market Opportunity Analyses to align resources and priorities for strategic application areas. 

• Grow the direct and indirect sales to targeted Value Chain influencers and related Direct customers.  Strengthen and build relationships in the strategically focused market channels, focusing on material, platform and design engineering.

• Work closely with Sales on key account relationships in the focused market channels.  

• Provide product recommendations, technical support, and problem solving in sales/commercial development through the entire value chain, primarily in Building and Construction applications.

• Uncover and assess true customer and value chain needs, while aligning necessary solutions.

• Report ongoing forecasted demand and market trends/insights as well as unusual fluctuations which may impact service to customers and strategic direction. 

• Identify new accounts using digital marketing, screening techniques, referrals, and prospecting to potential customers within territory.

• Develop a keen understanding of market conditions (e.g., current customers, potential customers, competitors) in assigned territory, and develop a strategy to achieve revenue goals.

Qualifications

• B.S in engineering, or similar field is required.

• Validated commercial experience in specification development and commercial sales, key account management, product management, or marketing experience with Direct Customer channel.  Preferred experience in the Building & Construction space.

• Pressure Sensitive Tapes background and successful experience working with Direct Customers and  converters is required.

• Confirmed skills and competencies in developing sales penetration, and customer growth strategies throughout the value chain.

• Passionate pursuit of customer happiness. Strong bias to bringing value and customer dedication.

• Strong Teammate. Able to work effectively engaging internal cross functional resources.

• Marketing of technical industrial products from new product development to commercialization.

• High energy, ambitious, goals/results or