Content Manager in Digital Wealth

<p>Job ID:19955 </p> <p> </p> <p>Are you a skilled content manager with passion for engaging customers across digital channels? Are you excited about writing and publishing content that builds digital relationships with our savings customers? If so, you are welcome to apply for the position as Content Manager in Digital Wealth.</p> <p><br/> At Nordea, we see that the world is changing fast – and we want to be one step ahead of the curve. That’s why we’re deeply committed to providing the financial solutions of tomorrow to our customers. We’re creating an agile environment where we experiment and grow together – and we need your ideas and unique background. With us, you’ll be in good company with a chance to make your mark on something bigger<br/> <br/> About this opportunity</p> <p> </p> <p>In Digital Wealth, we work together with the CRUs (Customer Responsible Units) to run a successful savings business. We enable our customers to unlock their financial potential by developing, optimizing and supporting market-leading advice &amp; self-service savings solutions. We are now looking for a content manager to join our Customer Engagement Capability focusing on Private Banking customers.</p> <p><br/> As a Content Manager in Digital Wealth your role will be to plan, create and publish content in digital channels with a data driven approach. You will build engaging digital experiences and ensure that we meet the target group with the right message with the right tone of voice to create customer value and satisfaction.</p> <p><br/> You will do this in a virtual, Nordic, cross functional team, with the support of a Product Owner, other Content Managers, Marketing Automation Specialists and Data Analysts with high ambitions, a collaborative approach and focus on elevating customer experiences. In this role it is essential that you have excellent writing skills, a prestige less can-do attitude as well as an interest in testing and optimization.</p> <p><br/> What you’ll be doing:</p> <ul> <li>Plan, create and publish content and campaigns towards our Private Banking customers in digital channels (nordea.xx, netbank, mobile app), supporting business objectives and contributing to customer value and satisfaction</li> <li>Publication in content management tools (engaging customer content as well as mandatory updates such as legal and accessibility requirements)</li> <li>Together with the team support developing an omni-channel content strategy and delivery plan balancing Nordic as well as local needs</li> <li>Coordination, collaboration and prioritization: you will work closely with colleagues in the team and with business stakeholders outside the team, to achieve value-driven prioritization among activities and to ensure synergies are created across the Nordic countries</li> <li>Follow up on, analyse, and optimize content and campaign performance together with data analysts to gather insights and learnings</li> </ul> <p><br/> You will join Digital Wealth, a professional, fun, and collaborative unit striving for best-in-class digital savings services for Nordea customers and advisers. The role is based in Finland and Sweden.</p> <p><br/> Who you are<br/> <br/> Collaboration. Ownership. Passion. Courage. These are the values that guide us in being at our best – and that we imagine you share with us.  <br/>  </p> <p>To succeed in this role, we believe that you:</p> <ul> <li>Have passion for digital communication and customer engaging content</li> <li>Have a customer centric approach, and are driven by achieving concrete results seeing your work materialising in customer engagement, satisfaction and sales</li> <li>You are prestige-less, positive, with a can-do mindset</li> <li>Value a test based approach, leveraging data to take informed decisions and strive to learn through continuous testing and optimization</li> <li>You are a team player, helping others when needed but also can work independently </li> <li>You have a good eye for writing and/or editorial skills, copy and tone of voice, and set high standards for quality.</li> </ul> <p><br/> Your experience and background: </p> <ul> <li>You have a relevant university degree, e.g. marketing, communication, journalism and/or relevant experience. </li> <li>Up to three years’ experience from working with content management, marketing, digital sales and/or digital communication </li> <li>Understanding of the private banking customer and savings market is a plus but interest to learn is a must</li> <li>Experience from working in content management tools is beneficial</li> <li>Fluency in English and one of the Nordic languages.</li> </ul> <p> </p> <p>If this sounds like you, get in touch!<br/>  </p> <p>Next steps<br/> <br/> Submit your application no later than 16/12/2023. For more information, you’re welcome to contact Head of Digital Wealth Office, Signe Åfors +46 76 695 42 98.<br/> <br/> At Nordea, we know that an inclusive workplace is a sustainable workplace. We deeply beli