Sr. Specialist, Customer ES Customer Engagement

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Job Category

Marketing & Communications

Job Details

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

About Salesforce

Agentforce — the first digital labor solution for enterprises — seamlessly integrates with Customer 360 applications, Data Cloud, and Einstein AI to create a limitless workforce, bringing humans and agents together to deliver customer success on a single, trusted platform.

Salesforce has 5 core values: Trust, Customer Success, Innovation, Equality and Sustainability. Our values drive value to help us innovate and lead. 

About the Team
Our Equality and Engagement team works to build industry-leading talent experiences, create equal opportunities, drive innovation, and bring everyone along in the future of Agentforce. Our Employee Success innovation and storytelling team within the department creates best in class product marketing, demos, and storytelling to amplify our employee experience transformation through the power of humans and agents working together. 

About the Role
We are seeking an early career product marketer who can support our HR storytelling program. The goal of the storytelling program is to inspire our customers by demonstrating our own HR deployment of agents, tell our Salesforce on Salesforce tech story of how we are customer zero on the power of humans and agents working together. You would be part of a team of passionate and dynamic product marketers who will collaborate with Product teams, engage with sales and inspire our customers. Your aspirations in product positioning, messaging, customer and competitive intelligence, and market segmentation will be instrumental in driving business impact. We value strong communication skills, executive presence, and the ability to navigate ambiguity while fostering a culture of engagement and performance.

Primary Responsibilities
•    Storytelling Excellence
o    Serve as the administrative backbone of an HR focused customer storytelling program -- scheduling meetings, preparing materials, conducting research, compiling customer data and tracking the performance of the program. 
•    Craft and Evangelize Messaging
o    With minimum manager oversight, be able to develop a cohesive narrative that positions Salesforce as a leader how we use AI technology to innovate and deliver customer success.
o    Tailor messaging to resonate with diverse audiences, from executives to front-line teams, highlighting how our Agentforce solutions deliver measurable impact.
•    Customer Engagement and Influence
o    Possess a strong commitment to understanding and addressing customer needs and pain points. This involves gathering and applying customer insights to develop marketing strategies that resonate with the target audience and foster customer loyalty.
o    Design strategies that engage and inspire customers, emphasizing the transformative potential of our Agentforce solutions.
o    Collaborate with Customer Success and Sales teams to identify opportunities to integrate storytelling into customer touchpoints and drive advocacy.
•    Build Compelling Presentations
o    Create world-class presentation content, blending data-driven insights with emotive storytelling to captivate and persuade audiences.
o    Translate complex Agentforce concepts into clear, relatable, inspirational and impactful customer stories.

Experience & Skills
•    3+ years of experience in customer engagement, account management, or relationship building, ideally within B2B SaaS, HR tech, or employee success environments.
•    Communication, presentation, and facilitation skills, with the ability to create and deliver briefings and demos.
•    Strong problem-solving and critical thinking abilities, with the ability to adapt content and discussions based on customer needs.
•    Customer-centric mindset with a passion for delivering transformative, high-quality customer experiences.
•    Highly collaborative with the ability to work across teams, including Sales, Product, and Marketing, to deliver cohesive and impactful customer inte