Senior Product Marketing Manager, SEI
HarnessAbout the role
Position Summary
Harness is seeking a Senior Product Marketing Manager to lead go-to-market (GTM) efforts for our Software Engineering Insights (SEI) product—an AI-powered solution that helps engineering leaders optimize productivity, velocity, and collaboration through intelligent, data-driven insights.
SEI aggregates fragmented delivery data across Git, Jira, CI/CD pipelines, and developer tools to deliver real-time visibility and actionable recommendations—now enhanced with AI and machine learning to surface engineering bottlenecks, predict risks, and align technical outcomes with business goals.
In this role, you’ll partner closely with Product Management, Engineering, and Sales to define and articulate SEI’s value to modern software development organizations. You’ll play a critical part in positioning how AI is reshaping engineering operations and driving measurable impact for technology leaders
About the role
- Craft compelling messaging and positioning that clearly articulates SEI’s unique value, especially its use of AI to power engineering insights and automation.
- Lead GTM planning and execution for new feature launches—including intelligent forecasting, anomaly detection, and developer productivity recommendations driven by AI.
- Collaborate cross-functionally with Product, Sales, Enablement, and Demand Gen to deliver impactful assets—solution briefs, product videos, blog posts, web copy, and sales decks.
- Enable the sales team with product knowledge, competitive intelligence, customer pain points, and value-based messaging tied to AI capabilities.
- Analyze pipeline performance and funnel metrics to optimize marketing strategies using data and customer signals.
- Host webinars, contribute to thought leadership, and support industry events—positioning SEI as the intelligent analytics layer for software delivery.
- Identify and develop customer case studies that showcase how AI-powered insights are transforming engineering outcomes.
- Track industry trends and competitor use of AI in developer tools to inform product direction and differentiation.
- Serve as the voice of the customer internally, helping shape AI-related product priorities with engineering and product management.
About you
- 7+ years of experience in technical product marketing, product management, or a GTM-focused technical role.
- Strong understanding of AI/ML concepts and their application in developer workflows, engineering efficiency, or data analytics.
- Deep knowledge of the software delivery lifecycle, DORA metrics, Git-based development, CI/CD, and productivity platforms.
- Demonstrated success marketing developer tools or AI-driven SaaS platforms.
- Excellent communication and storytelling skills—able to clearly explain how AI adds tangible value to engineering leaders and teams.
- Comfortable working across Product, Engineering, and Sales in fast-paced environments.
- Experience supporting enterprise sales teams and building enablement collateral.
- Bonus: Familiarity with APM, observability, LLM-driven analytics, or other intelligence platforms is a plus.
Work Location
- Remote from within the US
What you will have at Harness
- Competitive salary
- Comprehensive healthcare benefits
- Flexible Spending Account (FSA)
- Flexible work schedule
- Employee Assistance Program (EAP)
- Flexibl
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