Director Green Grass Development

The Director of Green Grass Development is responsible for building and executing a strategy designed to attract and retain top golf professionals and growing green grass business and market share. They will lead all related efforts, managing both internal and external stakeholders. This individual is a key contributor in developing green grass strategy and programs to support the channel.  They will manage the department's working budget, oversee the coordination of staff player contracts (including accuracy review of deal points, payments, image requests and other administrative player/agent communication). They also provide direction to Sports Marketing services division, which includes the processing of all club pro contracts and orders, instructor service days, and coordination of Global Sports Marketing. As the department's primary internal contact and leader, this individual is responsible for the proper routing of all issues, requests, and projects within the department.

Essential Functions and Key Responsibilities:

• Responsible for recruiting top Golf Professionals as it related to the 'Pyramid of Influence'.
• Responsible for developing and driving 3-5-year Green Grass Staff Strategy, including communications.
• Works closely with General Manager to ideate and develop green grass strategies and programs to drive growth and increased market share.
• Works closely with the key directors and managers of various company departments to ensure US Sports Marketing is properly represented and that other department and company needs are being met.
• Works closely with Sales Professionals and Regional Sales Managers to better execute/establish brand loyalty and recognition.
• Manages the contract service requirements of the company's high-profile Golf Instructors and creates a business plan to maximize their involvement and attendance at the company's key events globally within agreed budgets.
• Has full budget responsibilities for the US Sports Marketing team.
• Specifically responsible for creating and controlling the events budget in line with agreed allocations from the Senior Director of Global Sports Marketing and US GM, and in concert with the Sports Marketing Services Manager.
• Involved in creating and controlling department budgets. After monthly review with finance, updates department supervisors and other appropriate area leaders within the department.
• According to strategy, negotiates contracts for all Sports Marketing Events (i.e.: TP Classics, Pebble Beach Invitational, PNC National and Sectionals).
• Supervises the coordination of the annual PAB Summits and communicates agenda to key management as directed by US GM
• Responsible for creating and implementing specific programs, as needed, within the company's 'Pyramid of Influence· that will effectively assist sales, marketing and public relations of the company's product portfolios, image and branding.
• Works with legal to review contracts ensuring accuracy of deal points and gain mutual acceptance and understanding.
• Responsible for having a full understanding and assisting in gathering and communicating information on competitive products, programs, and market trends.
• Facilitates the development of team members to achieve career development goals.
• Performs other related duties as assigned.
• Leads, builds, develops, and motivates a strong team of individuals to perform at the highest level; facilitates and fosters a continuous learning and collaboration environment within the team.
• Performs other related duties and assignments as required.

Knowledge and Skills Requirements:

• Proven track record of establishing strategic objectives and delivering world class results.
• Integrates knowledge and thinks strategically, analyzes information and solves problems.
• Proven ability to consistently analyze, track and evaluate booking performance based on company goals.
• Ability to collaborate across teams both as leader and team member.
• Ability to influence people, plans and strategies.
• Ability to anticipate gaps and improve systems/processes.
• Strong communication skills (written, oral, presentation).
• Passion for golf. Consistent player with strong golf skills and knowledge of the game.
• Excellent history of developing and maintaining account relationships.
• Frequent travel is required.
• Strong under