Manager, Analytics

Company Description

EVERSANA INTOUCH® is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients.   

We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers.    

We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need.   

And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success.   

Our eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH B2D, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International.    

Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.  We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA INTOUCH, our people, clients and most importantly, the patients we serve.   

Job Description

WHAT DOES A MANGER, ANALYTICS DO?

The Manager, Analytics analyzes data from multiple marketing channels, such as web, email and media to uncover insights and develop actionable recommendations. Under the guidance of senior members of the analytics team, this position is responsible for measuring pharmaceutical digital and marketing campaigns and developing client facing performance reports through Easy to Consume (E-2-C) data storytelling. This position works with a team of Analysts and collaborates with other internal subject matter experts (SMEs) and stakeholders to author and present measurement plans, reporting briefs and performance reports. 

The Manager, Analytics serves as “Analytics” point of contact on analytics projects and must be passionate about measurement and its ability to drive impact for our clients’ marketing investments. This position actively participates in measurement planning and KPI identification efforts for assigned healthcare brands. The ideal candidate should have a good knowledge of analytics tools and methodologies and should be familiar with data storytelling. This position regularly communicates with Directors on the status of projects and appropriately elevates any concerns or opportunities. Success in this role is measured through client satisfaction, internal team/stakeholder satisfaction, and team billability. 

• Develops Easy to Consume (E2C) analytics outputs with clear actionable insights 

• Develops analytics deliverables such as performance highlight reports and deep dives 

• Contributes to the development of strategic, KPI-based measurement plans 

• Understands ACTICS (EVERSANA’s proprietary data and insights platform) and how it powers EVERSANA Data & Analytics deliverables 

• Understands client’s business context and goals and how marketing activities being evaluated supports these goals 

• Develops relationships with SME peers and members of the client team 

• Ensures deliverables are on time, accurate, and compelling to client/business objectives 

• Proactively manages internal teams’ and clients’ expectations regarding and timelines 

• Initiates projects with and provides guidance to assigned Analysts 

• Prioritizes and manages team deliverables with minimum guidance. 

• Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.   

• All other duties as assigned  

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by an empl