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Senior Marketing Manager

Caidya
Morrisville, United StatesRemotefull_timeVerifiedPosted 16 Jan 2025

About the role

Job Title: Senior Marketing Manager

Job Location:   United States

Job Overview:  

The Senior Marketing Manager will work with the Marketing Team to help manage the global marketing effort from budget and strategy to branding, lead generation, and corporate messaging across the Company brand. Responsibilities include, but are not limited to, work with the  Marketing team and company stakeholders to help execute and manage the global Marketing strategy, budget, social media, website development and monitoring, content and thought leadership (including webcasts, whitepapers, and infographics), managing live events such as industry conferences and client symposia or social events, lead generation, and additional ad-hoc marketing activities throughout the year. 


Job Duties and Responsibilities:

•  Collaborate with the Marketing team to execute the  global marketing strategy and associated budget
•  Work with SMEs and Marketing team members to create innovative and compelling content and thought leadership plans and execute them
•  Create and execute engaging marketing campaigns
•  Provide clear communication of timelines and expectations to team members
•  Analyze and solve complex problems with minimal guidance
•  Communicate effectively with different levels within the organization, as well as collaborate with cross-functional business partners and technical teams
•  Manage multiple projects simultaneously and meet deadlines in a fast-paced environment


Supervisory Responsibilities:

Directly supervise employees, as required. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.


Job Requirements:

•  Education
  College degree (BA or BS) in Marketing, Communications, English, or Journalism required or relevant equivalent experience

•  Experience
  5+ years of marketing experience required
  2+ years in CRO/Biotech/Pharma industry experience required

•  Skills/Competencies
  Strong working knowledge of all aspects of modern marketing including, but not limited to, marketing automation, customer relationship management, SEO, email marketing, lead generation, and nurturing, thought leadership, content creation, graphic design, live webcast planning, and performance, public relations, web development, social media, and online marketing.
  Superior project management skills are a necessity due to overlapping timelines and demands across the globe and departments
  Creative and detail-oriented a must when working to develop marketing campaigns and graphics
  Proficiency in Microsoft Office software applications (MS Word, Excel, PowerPoint) 
  Self-motivated, flexible team player with solid multi-tasking, time management & organization expertise with the ability to manage multiple and often changing priorities
  Excellent verbal and written communication skills

•  Capabilities
  Ability to work remotely
  Willingness to work late/early when needed for global conference calls
  Less than 20% travel 

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The company will not accept unsolicited resumes from third party vendors.

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Company

Caidya

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