Sr. Director Enterprise Change Management

Reynolds American is evolving into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey. Tomorrow can’t wait, let’s shape it together!

The Senior Director – Enterprise Change Management will play a pivotal role in the successful execution of our transformation agenda. This role leads and manages enterprise-wide change initiatives to enable sustainable business transformation and the achievement of long-term strategic priorities.

The role partners closely with senior leadership, project teams, and stakeholders across Reynolds’ functions to drive engagement, communication, and adoption of new ways of working, accountabilities, processes, and systems. The focus is on embedding change that builds future-ready capabilities, strengthens organizational effectiveness, and delivers lasting business impact.

Your key responsibilities will include:

Change Strategy Development

• Develop and implement a comprehensive change management strategy aligned to the transformation agenda.
• Design end-to-end change architecture that connects strategy to behaviour, ensuring transformation is adopted and sustained.
• Identify potential risks, resistance points, and adoption barriers; develop targeted mitigation and engagement strategies.

Stakeholder Engagement

• Engage senior leadership and key stakeholders to ensure alignment, ownership, and advocacy for transformation initiatives.
• Facilitate workshops, leadership forums, and engagement sessions to communicate the vision, priorities, and business outcomes of those initiatives.

Communication

• Partner with Communications teams to design and execute a strategic change communication plan aligned to transformation priorities.
• Shape clear, compelling, and consistent messaging across channels to inform, engage, and mobilize employees.
• Maintain transparent, frequent communication to reinforce progress, build trust, and sustain momentum.
• Strengthen stakeholder confidence and drive enterprise-wide alignment and collaboration.

Training and Capability Development

• Define and oversee capability-building strategies to equip employees with the skills required for future ways of working.
• Partner with HR and Learning & Development to ensure learning solutions are aligned to transformation priorities and business needs

Change Implementation

• Lead the execution of transformation initiatives across the organization, ensuring alignment across teams and delivery against defined outcomes.
• Monitor progress, risks, and adoption metrics; provide regular, insight-driven updates to senior leadership.

Support and Coaching

• Provide coaching and guidance to leaders, managers, and teams to effectively lead and navigate change.
• Address challenges and barriers to adoption, ensuring sustained engagement throughout the transformation journey.

Measurement and Evaluation

• Define and track success metrics and KPIs to measure adoption, effectiveness, and business impact of change initiatives.
• Conduct ongoing assessments to identify improvement opportunities and strengthen future transformation efforts.

Best Practice Skills and Tasks

Leadership

• Lead through change by articulating a clear vision, inspiring ownership, and fostering accountability.
• Model leadership behaviours aligned to our company values, including enterprise thinking, adaptability, and continuous improvement.

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