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Senior Manager, Digital Marketing Technology

Nestlé
Bridgewater, United Statesfull_timeVerifiedPosted 8 Feb 2025

About the role

 

At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.

 

At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing. 

 

Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers. 
 

 

POSITION SUMMARY:

The Senior Manager, Digital Marketing Technology plays a crucial role in delivering new and enhanced digital capabilities to Nestle Health Science US’ brands, business units, and marketing functions. Specifically focused on enabling market-leading capabilities in marketing analytics and data activation through technology, you will be responsible for: (1) working with various teams and functions to identify key end-to-end processes, capabilities, and solutions that can be transformed through digital technology and processes, and, (2) translating these needs into an actionable roadmap that you deliver through people, process, technology, and data. You will also manage and develop a team of marketing technologists and be responsible for their overall performance and involvement in key initiatives.

 

KEY RESPONSIBILITIES:

  • Partner with business units and functions to identify key end-to-end processes and capabilities that can be established and improved with digital marketing technology, including facilitating sessions for problem/need identification and requirement discovery.
  • Manage relevant stakeholder relationships to identify opportunities for digital capabilities; gather cross-functional requirements to ensure delivery according to business needs and goals.
  • Develop and maintain a comprehensive and strategic roadmaps for your various capabilities and initiatives, including outlining key success indicators and milestones.
  • Manage core set of marketing tools/technologies supporting marketing analytics and data activation, including marketing automation platforms, web analytics platforms, and a consumer data platform. Ensure roadmap and resources are in place to support, maintain, and enhance toolset as necessary.
  • Partner with Digital PMO, digital and functional project and portfolio managers, and global and/or regional teams to structure, manage, and deliver roadmap initiatives.
  • Partner with and navigate global teams to ensure successful collaboration on digital initiatives and strategic use of global solutions, processes, frameworks, and best practices.
  • Develop talent by supporting performance management and fostering their technical and strategic growth of direct reports.
  • Stay up to date with industry trends and emerging technologies to ensure our team delivers market-leading digital capabilities.

 

EXPERIENCE AND EDUCATION REQUIREMENTS:

  • Bachelor’s degree in Business, Information Technology, or a related field is required.
  • 6+ years’ experience in digital product management for either consumer-facing or enterprise products, including extracting stakeholder needs, roadmap development, and requirements definition.
  • 4+ years’ experience in developing and communicating project plans and business cases, including identifying KPIs, developing resourcing plans, and conducting cost/benefit analysis.
  • 3+ years’ experience managing and developing team members, including those in technical

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Company

Nestlé

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