Marketing & Community Manager OEM

Job Summary

We are seeking a community focused Director of Marketing & Community Manager for the Ace Hotel & Swim Club.  Ace Hotel & Swim Club Palm Springs is a mid-century modern marvel.  Dressed up with two deep pools, a stargazing deck, community fire pits and an organic spa offering a multitude of treatments, the hotel is responsive to its Sonoran surroundings - simple, serene, bohemian and swathed in sunlight.  We've got a refined roadside diner and a cool, hideaway cocktail bar, plus poolside bites and drinks.  Ace Hotel & Swim Club is an open sanctuary synonymous with the desert's free-spirited mysticism.

 

At Evolution Hospitality, the Lifestyle hotel vertical of Aimbridge Hospitality, we're passionate about individuals who are unafraid to test new ideas, to shed their ego for the good of the company, and to always strive to make it better than it was before.  Talented and exceptional people who love what they do.  Come grow with us, we look forward to receiving your application.  

 

This position liaises and works collaboratively with the Brand Marketing and PR teams at Atelier Ace, working as an extension of the brand. This position is focused on multi-channel marketing initiatives, partnerships, programming and community engagement.

 

A successful Marketing & Community Manager is both guest and community focused, revenue-minded, proactive and self-driven. They successfully operate with a high degree of autonomy, collaborate well, and have proven experience creating, launching and driving brand awareness initiatives to conversion. They are skilled at working both strategically (setting big picture goals, building relationships, using guest insights, data and market trends to present strong ideas for growth) and tactically (optimizing campaigns, analyzing traffic, producing events and problem solving).

 

Management-level associates are expected to work as much of each workday as is necessary to complete their job responsibilities; for OEM associates overtime does apply and is calculated accordingly.

Responsibilities

QUALIFICATIONS:

• Minimum 3 years marketing experience in the hospitality industry both traditional media and ecommerce
• Excellent copywriting and proofreading skills
• Works well in a collaborative agency-like environment
• Extensive knowledge of advertising and print collateral production
• Very detail-oriented and analytical
• Quick learner
• Good sense of design and ability to conceptualize requested products
• Ability to juggle a variety of projects at the same time and handle the stress associated with multiple deadlines
• Good communicator both written and orally
• Ability to work with the Marketing team to accomplish goals on a timely basis
• Proficient in Excel Word and PowerPoint
• Basic understanding of website development SEO and SEM
• Ability to analyze marketing opportunities and ad effectiveness
• Prior experience in creating and maintaining brand identities
• Business Marketing or Communications degree preferred
• Strong interpersonal/communication skills
• Ability to use computer keyboard telephone and other related business equipment
• Ability to coordinate cross-functional work teams toward project completion
• Strong attention to detail
• Strong planning & organizing skills
• Creative thinking

JOB RESPONSIBILITIES:

• Proactively create and manage quarterly property marketing goals, integrated  strategy, plans and calendars with a focus on expanding brand awareness and audience reach, driving community engagement and increasing room and food & beverage revenue
• Create and execute a strong content marketing strategy, including an editorial calendar spanning property websites, social channels and email communications
• Curate an event marketing strategy mapped to quarterly goals, combining local programming and strategic brand partnerships focused on engagement, to increase brand awareness and affinity within target audiences
• Cultivate relationships with potential partners that will have cultural value, create visibility in the market and acquire new audiences
• Write and negotiate agreements with partners, including barter agreements, effectively finding value and creating mutually beneficial results
• Work closely with F&B teams to create social media content plans for each restaurant on property
• Leverage data to optimize touch points throughout the customer journey, supporting guest acquisition and loyalty
• Manage property briefs for the creation of both digital and physical marketing assets and collateral, work with the brand team to ensure messaging is clear, effective and ref