Senior Business Product Manager, Experience Co-Creation
GenentechAbout the role
Senior Business Product Manager, Experience Co-Creation
Why Genentech
We’re passionate about delivering on Our Promise to improve the lives of patients and create healthier communities for all. We foster a culture of inclusivity, integrity and creativity while boldly pursuing answers to the world’s most complex health challenges and transforming society.
Who We Are
Digital Experience is shaping the future of how Genentech connects with our patients and customers by harnessing the power of digital innovation and human-centered design. As healthcare evolves, we are bold in our approach – leveraging cutting edge AI, advanced digital engagement, end-to-end content management, and omnichannel technologies and operations to create seamless, personalized, and meaningful experiences for our patients and customers. This is your opportunity to lead transformative change, integrating advanced technology with strategic vision to drive impact at scale. If you are passionate about redefining the healthcare experiences and building something extraordinary, we want you on this journey. Let’s redefine what’s possible together!
This combined team, in collaboration with key partners, builds solutions to serve Marketing, Customer Engagement, Medical Affairs, Public Affairs & Access (“CMG”), and other patient- and customer-facing teams across CMG to shape and drive a seamless, consistent, meaningful, and compliant experience for patients and customers across our interactions. The team is specifically accountable for:
Defining omnichannel solutions, shaping engagement strategies, designing, operationalizing, and producing seamless, consistent & meaningful patient and customer experiences.
Accelerating, connecting, and enabling the development of digital solutions that enhance the patient and customer experience across CMG.
Advancing the mission of seamless, consistent & meaningful patient and customer experiences that maximize patient impact while keeping compliance at the forefront.
Job Summary
The Senior Business Product Manager, Experience Co-Creation drives the development, adoption, and continuous improvement of digital-forward products, ensuring alignment with business objectives and technical feasibility. Partnering with the Director, Customer Experience (CX) Science, Executive Director - Customer Experience Suite Lead, and Technical Product Manager, this role defines product roadmaps, gathers user insights, oversees User Acceptance Testing (UAT), and supports feature rollouts.
Key Responsibilities
Partner with the Director, Customer Experience Science and/or Executive Director - Customer Experience Suite Lead to support the creation of digital-forward product roadmaps, including experience, features, timelines, and dependencies.
Partner with the Technical Product Manager to drive the development and improvement of product(s) or specific product features, ensuring alignment with the overall product vision.
Help evangelize the role of product(s) in achieving enterprise objectives, communicating their value proposition and roadmap(s) to senior leaders and organization-wide stakeholders.
Act as point of contact for business feedback, recommendations, & user requests for enhancements to the product.
Collaborate with the Technical Product Manager to align business outcomes with technical feasibility, ensuring the product delivers both business value and technical performance.
Oversee business process & user insights collection through User Acceptance Testing (UAT) to ensure the successful implementation of new features and capabilities.
Support the rollout of new features across new and existing users.
Collaborate with Director, Customer Experience (CX) Science Business Product Owner and/or Executive Director - Customer Experience Suite Lead to establish business standards & templates and ensure pull-through.
Drive definition of business requirements for product usage & system health, leveraging GNE and industry standards.
Drive experimentation to enhance product offerings, in line with the overall business learning agenda.
Coordinate with business stakeholders, IT, and cross-functional enterprise product team partners to align on the product roadmap, fostering cohesive collaboration and unified efforts toward shared goals.
Collaborate with cross-functional team
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