Senior Marketing & Transformation Business Partner - U.S. - East Coast Remote
Siemens HealthineersAbout the role
Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably.
Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.
Join our global team as Senior Marketing & Transformation Business Partner to help scale digital marketing & sales enablement programs that delight our prospects and customers, generate demand and drive sales conversions.
Your tasks and responsibilities:
Act as the primary, senior transformation partner and interface for selected global Business Lines
Build strong relationships with Business Lines leaders to understand business priorities, capability needs and market challenges and opportunities
Represent Business Lines priorities and requirements in global planning, governance and transformation discussions
Coordinate and drive change and transformation initiatives for new processes, platforms, tools, AI use cases, playbooks and scalable ways of working across the Business Lines
Share best practices and support onboarding of Business Line stakeholders
Foster consistent go-to-market execution across digital, offline and sales touchpoints
Improve sales-marketing collaboration and handover quality
Drive better use of go-to-market platforms, tools and data
Act as a trusted advisor to Business Line stakeholders
Ensure efficient planning, coordination and execution of marketing initiatives and stakeholder alignment processes
Advise on how to best leverage central marketing & sales capabilities, platforms and services
Drive adoption of marketing campaigns and sales enablement practices that improve commercial effectiveness, strengthen customer engagement and support business growth
Collect, consolidate and prioritize business requirements, capability demands and Business Line feedback to inform global transformation strategies and advise central functions on adoption plans
Partner with Business Line leaders to identify capability gaps and define scalable enablement, process and transformation measures
Collaborate with marketing, sales, operations and platform teams to ensure successful execution of strategic initiatives and monitor adoption, readiness, business impact and benefit realization across the Business Lines
Advocate for audience-centric, local-first and data-driven decision making across marketing and commercial teams
Your qualifications and experience:
University degree in Business Administration, Marketing, Communications, Digital Business or a related field
8+ years of professional experience in Marketing, Commercial/Sales Excellence, Business Transformation, Campaign Management or Marketing Consulting
Strong understanding of B2B go-to-market models, preferably in MedTech, healthcare technology, life sciences or another complex enterprise environment
Proven track record of leading or supporting business transformation, marketing & sales team enablement or digital marketing transformation initiatives within a complex B2B environment
Experience of working with multiple senior stakeholders across global matrix organizations
Excellent stakeholder management, cross-functional project management, consulting, facilitation and change leadership skills
Strong understanding of full funnel processes, sales enablement, customer engagement and campaign execution models
Experience with CRM, marketing automation, sales enablement platforms or commercial data-driven operating models is a strong advantage
Your attributes and skills:
Outstanding communication, presentation and facilitation skills in English are mandatory; ability to communicate effectively across different audiences and organizational levels
Strong business acumen, strategic thinking and understanding of stakeholder objectives and organizational dynamics
Strong ability to influence and align senior stakeholders without formal authority, including networking and building trusted relationships
Strong moderation, workshop facilitation and stakeholder engagement skills
Familiarity with Agile, Design Thinking, Structured Problem Solving and other transformation methodologies
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