Marketing Operations Manager

WHO WE ARE: MagicSchool is the premier generative AI platform for teachers. We're just over 2 years old, and more than 5.5 million teachers from all over the world have joined our platform. Join a top team at a fast growing company that is working towards real social impact. Make an account and try us out at our website and connect with our passionate community on our Wall of Love.

Marketing Operations Manager

Role Description:

As Marketing Operations Manager, you play a critical role in bridging the gap between strategy and execution, ensuring the efficiency and effectiveness of marketing programs. This role supports cross-channel marketing functions, maintains data integrity, and collaborates with teams to enhance the operational infrastructure that drives business growth. The ideal candidate is highly analytical, process-oriented, and excels at working across multiple teams to achieve shared objectives.

Responsibilities:

• System Management: Manage and optimize MagicSchool’s marketing automation platform (e.g. Marketing Cloud Account Engagement, Marketo) and ensure seamless integrations with other Go-to-Market systems.

• Campaign Execution:

  • Oversee the technical implementation and quality assurance (QA) of marketing campaigns, including email programs, landing pages, lead flows, and overall campaign tracking for reporting.

  • Support event operations for webinars and conferences, including pre- and post- event lead management and follow-up.

• Process Improvement: Develop and refine workflows, processes, and automation to support marketing campaigns and lifecycle programs through enablement and documentation.

• Data Management: Be a champion of compliance and database hygiene, ensuring our programs reach the right people at the right time and we have a healthy database to effectively scale.

• Reporting and analysis: Build reports or dashboards, and provide insights to inform campaign performance and decision-making.

• Collaboration: Partner with the Go-To-Market teams (Marketing, Sales, Customer Success) to ensure alignment on goals, data, and reporting needs.

• Tech Stack Innovation: Identify gaps in the marketing tech stack and recommend tools to enhance team capabilities and scalability.

Qualifications/Competencies/Skills:

• Builder Expertise: Deep understanding of marketing technology and data flows with experience designing workflows and automations from scratch.

• Analytical mindset: Ability to derive actionable insights from complex datasets and

• Communication: Strong written and verbal communication skills to collaborate effectively with cross-functional teams.

• Project Management: Skilled at managing multiple tasks and deadlines with precision.

Experience:

• 3-5 years of experience in marketing operations preferably in a B2B SaaS Startup or EdTech environment, with a proven track record of managing marketing systems and taking ownership of building scalable systems to achieve business goals.

• Proficiency in marketing automation platforms (e.g. Marketing Cloud Account Engagement, Marketo, HubSpot) and Salesforce including basic HTML or CSS skills.

• Knowledge of data privacy regulations (e.g. CCPA, GDPR) and experience with ensuring the marketing database is compliant with data privacy laws.

• Strong analytical and problem-solving skills with experience in reporting tools (e.g. Looker, Tableau). Familiarity with SQL or other database query languages is a plus.

• Bonus:

  • Experience with Product Led Motions and a PLG tech stack (e.g. Pendo, Amplitude, Clay)

  • Account-Based Marketing

  • Leverage and champion AI adoption and change management across teams.

Application Notice: Priority Deadline and Review Start Date

Please note that applications for this position will be accepted until 7/20/25 - applications received after this date will be reviewed on an intermittent basis. While we encourage early submissions, all applications received by the priority deadline will receive equal consideration. Thank you for your interest, and we look forward to reviewing your applic