WLEX, The E.W. Scripps Company station in Lexington, Kentucky, is looking for a Digital Content Producer to join its team. The Digital Content Producer organizes, writes scripts, and updates content on digital platforms with a primary focus on local websites, mobile apps, and social media platforms. They are responsible for creating compelling content that aligns with and enhances the station's and/or Scripps brand. WLEX has exceptional leadership and a collaborative, supportive newsroom culture. Apply today!

WHAT YOU'LL DO:

• Turn breaking news, enterprise stories, press releases, third-party sources, or news tips into unique articles on the web, including but not limited to headlines, thumbnails, short news alerts and teases, interactive embedded elements, outside links, maps, slideshows, and custom modules.

• Post articles to social media to drive engagement and web clicks.

• Cut video and assign engaging metadata for YouTube, website, app, OTT, and third-party services.

• Build and monitor livestreams to various platforms.

• Edit platform-specific social media graphics to showcase storytelling.

• Assist in online coverage of major news events, breaking news, and severe weather to ensure high-quality, consistent community coverage online with attention to grammatical detail.

• Actively collaborate with editorial and technical staff to migrate content to media platforms, including video, audio, vertical video, still photos, and graphics.

• Build out special sections and site features to enhance coverage and increase user engagement.

• Update and interact with fans/followers on social media.

• Optimize the user experience by tracking live web metrics and user experience best practices.

• Apply Search Engine Optimization (SEO) best practices to every piece of content.

• Perform other duties as assigned.

WHAT YOU'LL NEED:

• BS/BA in a related discipline preferred or equivalent years of experience

• Generally 3+ years of experience in related field preferred

WHAT YOU'LL BRING:

• Proven writing skills, including strong grammar and attention to detail, developed from working for a professional or student news organization

• Skilled with content management systems, video editing, image editing, and social networking

• Must have a strong desire to focus on web-based content

• Strong relationship-building skills that are essential to newsroom collaboration, along with creativity and the ability to handle deadlines and multitasking 

• Must have working knowledge of how to use and update social media platforms

• Must have photo editing skills with the ability to manipulate, crop, and enhance images as needed for publishing on websites.

• Must have demonstrated experience with creative video editing for social and web platforms, with a knowledge of video editing software

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If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

SCRIPPS’ COMMITMENT TO A CULTURE THAT CREATES CONNECTION:

At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to succeed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose. 

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery and Laff. Scripps is the nation’s l