Go-to-Market Senior Business Lead
Freddie MacAbout the role
At Freddie Mac, our mission of Making Home Possible is what motivates us, and it’s at the core of everything we do. Since our charter in 1970, we have made home possible for more than 90 million families across the country. Join an organization where your work contributes to a greater purpose.
Position Overview:
Come join Freddie Mac as our next Go-to-Market Senior Business Lead in our Single-Family Strategic Operations team in McLean, VA! This is an outstanding opportunity to craft and complete our go-to-market strategies, driving our mission to make homeownership more accessible and affordable. As a key leader, you will influence the direction of product rollout efforts and successfully implement initiatives that resonate with audiences and drive adoption.
Our Impact:
At Freddie Mac, we aim to build a positive impact on the housing finance system. Our ambitious goals include making meaningful contributions to the housing market by providing products and solutions that foster balanced homeownership. Together, we steadfastly adhere to our dedication to excellence, ensuring our work benefits communities nationwide.
Your Impact:
In this role, you will serve as a trusted advisor to sales and products teams to design and implement go-to-market strategies that align with Single-Family’s priorities and objectives, advancing company goals and resonating with key audiences. Your leadership will combine deep organizational insight with a forward-thinking approach, guiding our audiences through change.
Your expertise will be instrumental in driving these efforts:
- Market Readiness: Build and lead go-to-market strategies for new product launches and existing enhancements, including end-to-end rollout and adoption plans and exit strategies.
- Sales Enablement and Performance Tracking: Create sales toolkits, deliver internal readiness training sessions, ensure every initiative has clearly defined and measurable business outcomes to monitor success, track adoption and pursue opportunities to optimize performance.
- Managing Change: Adapt quickly to changing priorities, maintain value delivery, build flexible processes, support organizational changes, manage reputational risks.
- Fostering Collaboration: Partner with Product, Sales, Distribution, Communications, CX, Customer Education, and Strategic Operations to align product development with market needs, ensuring successful launches.
Qualifications:
- Bachelor's Degree or equivalent experience in Business, Communications, or related field
- 10+ years of relevant go-to-market and change management experience
- Strong customer service orientation along with outstanding written and verbal communication, presentation, and management reporting skills
- Demonstrated experience collaborating with executives, internal collaborators, and managing change across business audiences and platforms
- Proven ability to define go-to-market objectives, develop strategic plans to achieve them, and lead high-quality execution
- Experience or knowledge of mortgage industry or financial services is a plus
- Certification or knowledge of change management frameworks is preferred
Keys to Success in this Role:
- Proven goal setting and execution skills
- Strong collaboration and change management capabilities
- Outstanding communication and presentation abilities
- Ability to adapt to and drive organizational change
Current Freddie Mac employees please apply through the internal career site.
We consider all applicants for all positions without regard to gender, race, color, religion, national origin, age, marital status, veteran status, sexual orientation, gender identity/expression, physical and mental disability, pregnancy, ethnicity, genetic information or any other protected categories under applicable federal, state or local laws. We will ensure that individuals are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
A safe and secure environment is critical to Freddie Mac’s business. This includes employee commitment to our acceptable use policy, applying a vigilance-first approach to work, supporting regulatory mandates, and using best practices to protect Freddie Mac from potential threats and risk. Employees exercise this responsibility by executing against policies and procedures and adhering to privacy & security obligations as required via training programs.
CA Applicants: Qualified applications with arrest or conviction records w
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