Director, GTM Operations

<div class="content-intro"><p>Finite State partners with product security teams, the guardians of our connected world, to create transparency for their connected devices and supply chains. Our platform handles connected devices and embedded systems across all industries, including those found in enterprises, healthcare, utilities, connected vehicles, manufacturing facilities, critical infrastructure, and government entities.&nbsp;</p> <p>We are a fast-growing series-B company with a fully distributed workforce. Led by a team of seasoned experts, we are a mission-driven team passionate about arming our customers with the actionable insights, critical vulnerability data, and remediation guidance necessary to mitigate product risk and protect the connected attack surface. We are committed to a remote first culture.</p></div><h2 data-pm-slice="1 1 []"><strong>Role Summary:</strong></h2> <p class="tw-text-base tw-min-h-[1rem]">The Director, GTM (Go-to-Market) Operations will play a pivotal role in driving operational excellence, strategic alignment, and measurable growth across the organization’s sales, marketing, customer success, and partner functions. Reporting to the Chief Revenue Officer (CRO), this individual will design, optimize, and oversee processes, tools, and metrics that enable efficient execution of our go-to-market strategies. The ideal candidate will have a proven track record of aligning cross-functional teams, improving operational workflows, and scaling business systems to deliver customer value and organizational success.</p> <h2><strong>Responsibilities:</strong></h2> <ul> <li> <p class="tw-text-base tw-min-h-[1rem]">GTM Strategy Development: Partner with leadership to design and implement scalable go-to-market strategies that drive revenue growth, improve customer satisfaction, and align with business objectives.</p> </li> <li> <p class="tw-text-base tw-min-h-[1rem]">Process Optimization: Identify and improve workflows across sales, marketing, and customer success to enhance efficiency and productivity.</p> </li> <li> <p class="tw-text-base tw-min-h-[1rem]">Sales Enablement: Develop and maintain GTM playbooks, training programs, and tools to support the success of sales teams. Ensure alignment between sales and marketing initiatives.</p> </li> <li> <p class="tw-text-base tw-min-h-[1rem]">Performance Metrics &amp; Reporting: Track, analyze, and report on key GTM metrics such as pipeline health, sales performance, customer acquisition cost, and retention rates.</p> </li> <li> <p class="tw-text-base tw-min-h-[1rem]">Forecasting &amp; Planning: Lead forecasting processes, territory planning, and resource allocation to ensure accurate and