Sr. Creative Manager, Brand Creative

Coursera was launched in 2012 by Andrew Ng and Daphne Koller, with a mission to provide universal access to world-class learning. It is now one of the largest online learning platforms in the world, with 175 million registered learners as of March 31, 2025. Coursera partners with over 350 leading universities and industry leaders to offer a broad catalog of content and credentials, including courses, Specializations, Professional Certificates, and degrees. Coursera’s platform innovations enable instructors to deliver scalable, personalized, and verified learning experiences to their learners. Institutions worldwide rely on Coursera to upskill and reskill their employees, citizens, and students in high-demand fields such as GenAI, data science, technology, and business. Coursera is a Delaware public benefit corporation and a B Corp.

Join us in our mission to create a world where anyone, anywhere can transform their life through access to education. We're seeking talented individuals who share our passion and drive to revolutionize the way the world learns.

At Coursera, we are committed to building a globally diverse team and are thrilled to extend employment opportunities to individuals in any country where we have a legal entity. We require candidates to possess eligible working rights and have a compatible timezone overlap with their team to facilitate seamless collaboration. As a remote-first company, our interviews and onboarding are entirely virtual, providing a smooth and efficient experience for our candidates.

Job Overview:

Our Brand Creative team works to refine and grow Coursera's brand, aiming to engage learners worldwide through outstanding marketing across various platforms. Our writers and designers  collaborate to support Coursera's main areas, including individual learners, businesses, universities, governments, and degree programs, so that anyone, anywhere can access world-class learning. 

Understanding the needs of a rapidly changing job market, where learning new skills and earning recognized credentials are essential for career development, we focus on creating a brand messaging and expression system that inspires and motivates learners throughout their personal and professional lives. Our team is dedicated to creating inclusive and engaging stories for our marketing and products that connect with both our education partners and learners in our enterprise and consumer community. We bring clear intention, quality, and focus to our storytelling to ensure the highest impact for our mission.

As a Sr. Creative Manager for Brand & Creative, you’ll play a strategic role developing Coursera’s brand foundations and coaching a talented crew of creatives to deliver world-class marketing executions across a global stage. You’ll collaborate day-to-day with marketing leads, brand strategists, and oversee the creative vision for holistic, integrated design solutions across a range of channels including: digital advertising, social channels, print collateral, events, and video storytelling. You’ll foster a close partnership with our Design System team on assets, resources, and guidelines to evangelize and educate staff, freelancers, and agencies on the appropriate usage and application of the Coursera brand expression system. You’ll be a key player promoting Coursera culture and values while also coaching the team on best practices to raise the bar on agile processes, quality and craft.

Only considering candidates located in EST time zone.

Responsibilities:

• Coach and inspire a team of creative designers to develop their talent, execution abilities, and subject matter expertise while fostering a healthy, remote-first, DEI culture. 
• Direct and oversee the creative storytelling for integrated campaigns, event marketing, print, social, and video storytelling across Coursera’s global consumer, enterprise, and degree promotional experiences, bringing brand narratives to life in a globally consistent yet locally relevant way. 
• Evolve, enhance, and continuously optimize Coursera’s brand expression system to build and distinguish Coursera in the online education space.
• Champion innovation and the integration of emerging technologies—including AI—to elevate creative output, streamline workflows, and inspire new forms of storytelling and brand expression.
• Build and maintain strong cross-functional stakeholder relationships to gain alignment around brand creative strategy, concepts, and workflow processes.
• Partner with the Coursera Design System team to ensure education, awareness, and adoption of brand standards and guidelines across the company.

Basic Qualifications:

• 10+ years of experience as a creative designer developing high-impact, multi-channel campaigns for